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Eatontown Today
By the People, for the People
Monmouth Mall Transforms into Monmouth Square in Eatontown
Drone footage captures the major renovation project at the longtime shopping center.
Published on Feb. 27, 2026
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The iconic Monmouth Mall in Eatontown, New Jersey has undergone a significant transformation, with the property now being rebranded as Monmouth Square. Drone footage showcases the extensive construction and redevelopment work that has been taking place at the longtime shopping destination.
Why it matters
The changes at Monmouth Mall reflect broader shifts in the retail landscape, as traditional malls adapt to evolving consumer preferences and the growth of e-commerce. The rebranding to Monmouth Square signals the property's transition to a more mixed-use, community-oriented development.
The details
The Monmouth Mall, which first opened in 1960, is undergoing a major overhaul that will see it transformed into the new Monmouth Square. The redevelopment project includes the addition of new residential units, office spaces, and an expanded array of dining and entertainment options, in addition to the existing retail stores.
- Monmouth Mall first opened in 1960.
- The redevelopment project began in 2024 and is expected to be completed by the end of 2026.
The players
Monmouth Square
The new mixed-use development that is replacing the longtime Monmouth Mall in Eatontown, New Jersey.
Eatontown, New Jersey
The town where the former Monmouth Mall is located and where the new Monmouth Square development is being constructed.
What’s next
The Monmouth Square project is expected to be completed by the end of 2026, at which point the new mixed-use development will open to the public.
The takeaway
The transformation of Monmouth Mall into Monmouth Square reflects the evolving nature of retail and the need for shopping centers to adapt to changing consumer preferences by incorporating more diverse uses and creating a more vibrant, community-oriented environment.
