Designers Share How to Give Feedback on Design Pitches

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When a designer presents a pitch that doesn't align with a client's preferences, it's important to provide honest feedback early on. Designers recommend using specific, detailed language to explain what's not working, rather than vague feedback. They also advise providing inspiration photos to help communicate your vision. Reasonable revision requests are expected, but significant changes later in the process can increase timelines and costs. Overall, designers want clients to be satisfied and welcome open communication throughout the design process.

Why it matters

Providing clear, constructive feedback to designers helps ensure the final design aligns with the client's vision and needs. This collaborative approach can lead to a smoother, more successful design project for both the client and designer.

The details

Designers say the best time to share feedback is during the initial consultation, when they present their initial pitch. They encourage clients to be honest about their reactions, using specific language like 'This feels too minimal for me' rather than vague feedback. Waiting to share concerns can complicate the process once orders have been placed. Reasonable revision requests, like adjusting a fabric choice, are expected, but significant overhauls later in the process can increase timelines and costs. Designers recommend providing inspiration photos to help communicate preferences, as many clients struggle to articulate their design vision in words.

• During the initial design consultation, when the designer presents their pitch.

What they’re saying