FitLife Brands reports Q4 and full-year 2025 results

Omaha-based nutrition company sees growth despite pandemic challenges

Apr. 1, 2026 at 12:52pm

FitLife Brands, a leading manufacturer of sports nutrition and wellness supplements, has announced its financial results for the fourth quarter and full year of 2025. The Omaha, Nebraska-based company reported increased sales and profitability despite the ongoing impacts of the COVID-19 pandemic on the fitness industry.

Why it matters

FitLife's strong performance demonstrates the resilience of the sports nutrition market, which has continued to grow even as gym closures and economic uncertainty have disrupted other sectors. The company's ability to adapt its product offerings and distribution channels has allowed it to capitalize on evolving consumer trends toward health, wellness, and at-home fitness.

The details

For the fourth quarter of 2025, FitLife reported net sales of $42.8 million, up 7% from the same period in 2024. Full-year 2025 net sales reached $158.3 million, a 9% increase over 2024. The company also saw improvements in gross margin and operating income, reflecting effective cost management and strategic pricing initiatives.

  • FitLife reported its Q4 and full-year 2025 results on April 1, 2026.
  • The company's fiscal year ends on December 31.

The players

FitLife Brands, Inc.

A leading manufacturer of sports nutrition and wellness supplements, headquartered in Omaha, Nebraska.

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What’s next

FitLife plans to host a conference call with investors on April 15, 2026 to discuss the 2025 results in more detail and provide an outlook for the year ahead.

The takeaway

FitLife's strong financial performance in 2025, achieved despite the challenges of the pandemic, underscores the continued consumer demand for health and wellness products. The company's ability to adapt its business model has positioned it well for future growth in the sports nutrition market.