Omaha Steaks CEO: Beef Demand Hits All-Time High Amid New Dietary Guidelines

Nate Rempe cites record-high beef demand despite evolving health recommendations.

Published on Feb. 8, 2026

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According to Nate Rempe, CEO of Omaha Steaks, beef demand in the United States is currently at an all-time high. Rempe shared this insight during a recent appearance on Bloomberg's 'The Close'. His comments come amidst ongoing discussions surrounding new dietary guidelines and their potential impact on meat consumption. While the specifics of these guidelines were not detailed, the sustained high demand for beef suggests consumer preferences remain strong despite evolving health recommendations.

Why it matters

The strong demand is impacting the beef supply chain, with industry analysts closely monitoring production levels and market prices to assess the long-term effects. Factors influencing supply include weather patterns, feed costs, and herd sizes. As a prominent purveyor of premium beef products, Omaha Steaks is likely experiencing the effects of this heightened demand firsthand, and the company's ability to navigate supply chain challenges and maintain product quality will be crucial in meeting consumer expectations.

The details

Rempe's comments highlight a key trend in the food industry: despite growing interest in alternative protein sources and plant-based diets, beef continues to hold a significant position in the American diet. The USDA's Economic Research Service provides ongoing analysis of the beef market, including supply and demand forecasts, which will be important to monitor in the coming months and years.

  • Rempe shared his insights during a recent appearance on Bloomberg's 'The Close'.

The players

Nate Rempe

The CEO of Omaha Steaks, a prominent purveyor of premium beef products.

Omaha Steaks

A company that specializes in the production and distribution of high-quality beef products.

USDA's Economic Research Service

The agency that provides ongoing analysis of the beef market, including supply and demand forecasts.

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What they’re saying

“Beef demand in the United States is currently at a record high.”

— Nate Rempe, CEO of Omaha Steaks (Bloomberg)

The takeaway

Despite growing interest in alternative protein sources and plant-based diets, beef continues to maintain a significant position in the American diet, as evidenced by the record-high demand reported by Omaha Steaks' CEO. This trend will be important to monitor as new dietary guidelines are introduced and the beef industry navigates supply chain challenges.