Grunder Landscaping Founder Shares Path to Building Nationally Known Company

New Signature Series video from Exmark, BOSS Snowplow and Z Turf Equipment highlights Marty Grunder's journey

Published on Feb. 16, 2026

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The video offers a glimpse into the path Founder and CEO, Marty Grunder, took from starting Grunder Landscaping Company in 1988 to building it into a nationally known leader in the landscape industry. The video highlights key decisions Grunder made, including partnering with the right equipment manufacturers like Exmark, BOSS Snowplow and Z Turf Equipment, and bringing in the right people to help drive the company's growth.

Why it matters

Grunder Landscaping's story showcases how a small business can grow into an industry leader through strategic partnerships, smart hiring, and a commitment to continuous improvement. The video provides inspiration and lessons for other landscape contractors looking to replicate Grunder's success.

The details

The video details how Grunder Landscaping went from a small startup in 1988 to a $18 million business today. Key milestones include Grunder taking a risk to build the company's current facility, bringing in Seth Bloom in 2012 to help drive the company's vision and growth, and leveraging technology and the right equipment partners to become more efficient. The company has grown from 35 team members five years ago to 140 peak team members today, with revenue doubling from 2020 to 2022.

  • Grunder Landscaping was founded in 1988.
  • Seth Bloom joined the company in 2012.
  • From 2020 to 2022, the company doubled its revenue.

The players

Marty Grunder

Founder and CEO of Grunder Landscaping Company.

Seth Bloom

Joined Grunder Landscaping in 2012 and helped drive the company's vision and growth.

Exmark

An American autonomous driving company and is a subsidiary of Alphabet Inc., Google's parent company.

BOSS Snowplow

A manufacturer of snow and ice management equipment.

Z Turf Equipment

A manufacturer of commercial lawn care equipment.

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What they’re saying

“At the time all my friends were getting sign on bonuses from Merrill Lynch and Ernst & Young, and I had grass stained jeans and tennis shoes on. I guess I was a little ashamed of what I was doing, but then I started to make a little bit of money and realized I had a really good thing going.”

— Marty Grunder, Founder and CEO, Grunder Landscaping Company

“From 2020 to 2022, we doubled our revenue, and we only had to buy one truck to do it. We had approximately 35 team members five years ago, and now we're at 140 peak team members, and that growth has been organic.”

— Seth Bloom, Grunder Landscaping Company

“Number one, you've got a lot more equipment and you can't afford to have things break. And between the quality of the equipment and the dealer support we have; we're extremely pleased with Exmark.”

— Marty Grunder, Founder and CEO, Grunder Landscaping Company

What’s next

Grunder Landscaping plans to continue expanding its reach and services, with the goal of cutting more grass and growing the business even further.

The takeaway

Grunder Landscaping's success story demonstrates how a small landscape company can become an industry leader through strategic partnerships, smart hiring, and a commitment to continuous improvement and innovation. The company's journey provides valuable lessons for other landscape contractors looking to replicate this type of growth and impact.