Minot Launches 'Thank You For Not Driving' Campaign

Program aims to reward people who don't drive after drinking by distributing free drink coupons.

Published on Feb. 27, 2026

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The city of Minot, North Dakota has launched a new program called 'Thank You For Not Driving' that will distribute free drink coupons to people who leave their cars overnight in parking lots on weekends, encouraging them to plan ahead for safe rides home after a night of drinking instead of driving under the influence.

Why it matters

Alcohol-related crashes make up a significant portion of all fatal accidents in North Dakota, so the city is hoping this program will help reduce drunk driving incidents by incentivizing people to make responsible choices.

The details

The 'Thank You For Not Driving' campaign will start by distributing a handful of drink coupons each weekend to randomly selected cars left overnight in Minot parking lots. The city plans to expand the program in the future if it proves successful in encouraging people to prioritize safety and plan for alternative transportation after drinking.

  • The program will launch on weekends, starting on Saturday and Sunday mornings.

The players

Minot

The city in North Dakota that is launching the 'Thank You For Not Driving' campaign.

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What’s next

The city will monitor the success of the initial rollout of the program and plans to expand it further if it helps reduce drunk driving incidents.

The takeaway

This creative program in Minot aims to proactively address the serious issue of drunk driving by positively reinforcing responsible behavior and providing an incentive for people to plan ahead for safe rides home after drinking.