Raleigh Dog Trainer Recognized for Puppy Bowl Work

Shane Gentry's Sally Said So Training Earns National Acclaim for Animal Talent Coordination

Published on Feb. 10, 2026

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Shane Gentry of Sally Said So Professional Dog Training in Raleigh, North Carolina has achieved national recognition for his work as an Animal Talent Coordinator on a Puppy Bowl commercial and for training a French Bulldog that appeared in national commercials and a TV show.

Why it matters

Gentry's work on high-profile media productions like the Puppy Bowl highlights the expertise and professionalism of his dog training business, which applies the same principles to private client services. His national recognition also reflects the growing prominence of animal talent in advertising and entertainment.

The details

Gentry served as the Animal Talent Coordinator on a nationally aired Puppy Bowl commercial produced in collaboration with Action Animals USA. The Puppy Bowl is one of the most widely viewed animal-focused broadcasts in the U.S. and is known for showcasing professional animal handling and training. In addition, a French Bulldog trained through Sally Said So has appeared in four national Twisted Tea commercials and an episode of Young Rock, which required advanced training, consistency, and adherence to industry standards.

  • Gentry recently served as Animal Talent Coordinator on the Puppy Bowl commercial.
  • The French Bulldog trained by Sally Said So has appeared in four national Twisted Tea commercials and an episode of Young Rock.

The players

Shane Gentry

The owner of Sally Said So Professional Dog Training in Raleigh, North Carolina.

Sally Said So Professional Dog Training

A dog training business based in Raleigh that provides private, in-home training and behavior modification services across North and South Carolina.

Action Animals USA

A company that collaborated with Sally Said So on the Puppy Bowl commercial production.

Twisted Tea

A beverage brand that featured the French Bulldog trained by Sally Said So in four national commercials.

Young Rock

A television show that featured the French Bulldog trained by Sally Said So.

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What they’re saying

“This project represented a career defining opportunity. Being trusted with animal talent on a production of this scale reflects years of dedication to ethical training, preparation, and animal welfare.”

— Shane Gentry, Owner, Sally Said So Professional Dog Training

What’s next

The success of these high-profile projects is expected to further expand Sally Said So Professional Dog Training's national footprint and reinforce Shane Gentry's reputation as a trusted figure in advanced dog training and animal performance preparation.

The takeaway

Shane Gentry's work on the Puppy Bowl commercial and other national TV/commercial productions demonstrates the expertise and professionalism of his Raleigh-based dog training business, which applies the same principles to private client services and reinforces the growing prominence of animal talent in advertising and entertainment.