Krispy Kreme Celebrates St. Patrick's Day with Lucky Doughnuts and Deals

Krispy Kreme is offering a new limited-time doughnut collection, the return of the Green O'riginal Glazed, and a chance to win free doughnuts for a year.

Published on Mar. 9, 2026

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Krispy Kreme is getting in the St. Patrick's Day spirit with a new collection of festive doughnuts, the return of the beloved Green O'riginal Glazed doughnut, and a giveaway of 4,000 "Golden Dozen Passes" for a year's supply of free doughnuts. The doughnut chain is also offering a free Green O'riginal Glazed doughnut to customers who wear green on March 16-17.

Why it matters

Krispy Kreme is one of the most popular doughnut brands, and their seasonal offerings and promotions generate a lot of excitement and engagement from customers. This St. Patrick's Day celebration aligns with the brand's reputation for fun, indulgent treats and helps drive traffic and sales during a key holiday period.

The details

Krispy Kreme's new St. Patrick's Day Collection features four specialty doughnuts: Shooting Shamrock (an Original Glazed doughnut dipped in green vanilla icing with shamrock sprinkles), Over the Rainbow (a filled shell doughnut with green icing and rainbow sprinkles), Plaid Party (an Original Glazed with green icing drizzle), and Chocolate Iced with St. Patrick's Sprinkles. The Green O'riginal Glazed doughnut will also be available individually and by the dozen for $12.

  • The St. Patrick's Day Collection will be available from March 10 through March 17.
  • The Green O'riginal Glazed doughnuts and free doughnut offer will be available on March 16 and 17 only.
  • The "Lucky You Golden Dozen Pass" giveaway of 4,000 free doughnut-a-month prizes will run through March 2027.

The players

Krispy Kreme

A popular doughnut chain headquartered in Charlotte, North Carolina, known for its iconic Original Glazed doughnuts and seasonal specialty offerings.

Alison Holder

Krispy Kreme's Chief Brand and Product Officer, who commented on the brand's St. Patrick's Day celebration.

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What they’re saying

“We're not just bringing delicious doughnuts to St. Patrick's Day celebrations – we're delivering a little luck, too.”

— Alison Holder, Chief Brand and Product Officer (RestaurantNews.com)

What’s next

Customers can visit their nearest Krispy Kreme shop or order online to enjoy the new St. Patrick's Day doughnuts and take advantage of the Green O'riginal Glazed offer and chance to win free doughnuts for a year.

The takeaway

Krispy Kreme is embracing the spirit of St. Patrick's Day with a fun, festive lineup of limited-time doughnuts and special deals, demonstrating the brand's ability to create excitement and drive customer engagement around seasonal celebrations.