Krispy Kreme Giving Away 13,000 Original Glazed Dozens on Friday the 13th

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Krispy Kreme is giving away 13,000 free Original Glazed dozens to randomly selected guests at participating U.S. shops on Friday the 13th. The company is also launching a new Valentine's Day doughnut collection, including heart-shaped doughnuts filled with chocolate, cookies and cream, and strawberry cream.

Why it matters

Krispy Kreme is looking to turn the traditionally unlucky Friday the 13th into a day of good fortune for its customers, while also promoting its new Valentine's Day-themed doughnuts. The giveaway and special doughnuts are part of the company's efforts to drive sales and customer engagement around the romantic holiday.

The details

Customers who visit Krispy Kreme shops on Friday, February 13th will have a chance to receive a free dozen Original Glazed doughnuts in the form of a coupon that can be redeemed over the next 13 days. Krispy Kreme is also launching a new Valentine's Day doughnut collection, including heart-shaped doughnuts filled with chocolate, cookies and cream, and strawberry cream, as well as an Original Glazed doughnut with buttercreme frosting and heart sprinkles.

• Krispy Kreme will give away 13,000 free Original Glazed dozens on Friday, February 13, 2026.
• The Valentine's Day doughnut collection will be available in-shop, for pickup, and for delivery from February 11 through February 15, 2026.