Rivian Launches Adventure Department for Performance EVs

The new skunkworks team will push the boundaries of Rivian's electric models.

Published on Feb. 27, 2026

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Rivian has officially announced the creation of its new Rivian Adventure Department (RAD), a dedicated team of designers and engineers focused on developing high-performance versions of the company's electric vehicles. RAD will build on Rivian's previous successes, like its Rebelle Rally victory and Pikes Peak records, to push the limits of what's possible with Rivian's EVs.

Why it matters

The launch of RAD signals Rivian's commitment to catering to enthusiasts and adventure-seekers, putting it in the company of other automakers with dedicated performance divisions like BMW's M and Mercedes' AMG. This could lead to the introduction of more powerful, off-road-focused Rivian models in the future.

The details

The RAD Tuner, currently available on second-generation quad motor R1S and R1T models, allows for adjustments to power output, torque bias, stability control, and brake regeneration to optimize the vehicles for different terrains and driving conditions. Rivian says RAD has been quietly working behind the scenes since the company's inception, with its efforts evident in the brand's Rebelle Rally victory and Pikes Peak electric truck records.

  • Rivian officially announced the launch of the Rivian Adventure Department on February 27, 2026.
  • The RAD Tuner feature is currently available on second-generation quad motor R1S and R1T models.

The players

Rivian

An American electric vehicle startup that produces electric pickup trucks and SUVs.

Jeff Hammoud

Rivian's chief design officer.

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What they’re saying

“RAD represents the living, breathing expression of the passion that defines Rivian. That impulse to explore, to push limits, and to embrace the adventure is not confined to one team—it is the very DNA of our entire company, from the designers and engineers to our community of owners.”

— Jeff Hammoud, Chief Design Officer (roadandtrack.com)

What’s next

Rivian has not yet confirmed if it will introduce RAD-badged performance models, but the creation of the dedicated Adventure Department suggests that more powerful and off-road-focused Rivian vehicles could be on the horizon.

The takeaway

Rivian's launch of the Adventure Department signals the company's commitment to catering to enthusiasts and adventure-seekers, putting it in the same league as other automakers with dedicated performance divisions. This could lead to the introduction of more powerful and capable Rivian models in the future.