Why Every Restaurant Needs a Mobile App

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The restaurant industry has undergone a massive digital transformation, with mobile apps becoming a critical customer touchpoint. Over 60% of restaurant orders now come through mobile apps, making them essential for driving more orders, increasing customer loyalty, and improving operational efficiency. Restaurants that don't offer mobile ordering risk losing customers to competitors with better technology.

Why it matters

Mobile apps are no longer a luxury for restaurants - they are a necessity. Customers now expect the convenience of mobile ordering, and restaurants that don't offer it are falling behind. Mobile apps allow restaurants to build direct relationships with customers, collect valuable data, and reduce costs by avoiding high third-party delivery commissions.

The details

Research shows that mobile orders can account for 14% or more of total restaurant revenue, and customers who use mobile apps visit restaurants 67% more often. Mobile apps also allow restaurants to implement rewards programs, personalized promotions, and push notifications to drive repeat business. By using a direct ordering solution through a mobile app, restaurants can avoid high third-party commission fees and maintain control over pricing and promotions.

• Over the past decade, the restaurant industry has undergone a massive digital transformation.
• Today, over 60% of restaurant orders come through mobile apps.

What’s next

Restaurants in the St. Louis region and beyond can partner with St. Louis Media and eOrderSTL to develop a custom mobile app that integrates with their operations and provides a complete digital infrastructure for growth.