Vireo Growth and PharmaCann Announce Management Services Agreement

The deal aims to leverage Vireo's expertise to support PharmaCann's growth and operations.

Mar. 31, 2026 at 4:22am

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Vireo Growth Inc., a cannabis company listed on the Canadian Securities Exchange and OTCQX, has announced the effectiveness of a new management services agreement with PharmaCann Inc. The agreement will allow Vireo to provide operational and strategic support to PharmaCann as the latter company looks to expand its cannabis business.

Why it matters

The partnership between Vireo and PharmaCann represents an effort by two major players in the cannabis industry to combine resources and expertise to drive growth. As the legal cannabis market continues to evolve, strategic alliances like this one could become more common as companies look to leverage each other's strengths.

The details

Under the terms of the agreement, Vireo will provide PharmaCann with a range of management services, including operational support, strategic planning, and regulatory compliance assistance. The goal is to help PharmaCann streamline its operations and accelerate its expansion plans within the legal cannabis market.

  • The management services agreement between Vireo and PharmaCann became effective on March 30, 2026.

The players

Vireo Growth Inc.

A cannabis company listed on the Canadian Securities Exchange and OTCQX that provides operational and strategic support to other cannabis businesses.

PharmaCann Inc.

A cannabis company that is seeking to leverage Vireo's expertise to support its growth and expansion plans.

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What they’re saying

“We are excited to partner with PharmaCann and leverage our operational expertise to support their growth initiatives. This agreement represents an important milestone for Vireo as we continue to expand our management services business.”

— Kyle Kingsley, CEO, Vireo Growth Inc.

What’s next

The companies have not provided specific details on the timeline for implementing the management services agreement or any future milestones related to the partnership.

The takeaway

The Vireo-PharmaCann agreement highlights the growing trend of cannabis companies seeking to collaborate and share resources as the industry continues to evolve. By leveraging each other's strengths, the two firms hope to drive growth and capture a larger share of the legal cannabis market.