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Jeremy Lach Discusses Building a Family-Centered Advisor Community
Empire Marketing Partners president shares insights on the importance of collaboration and mentorship in the financial services industry.
Mar. 19, 2026 at 7:33am
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Jeremy Lach, president of Empire Marketing Partners, was interviewed on the Influential Entrepreneurs podcast, where he discussed the importance of building a family-centered, high-performance advisor community. Lach emphasized that higher compensation is meaningless without collaboration and mentorship, and that fostering a strong culture that values loyalty, shared standards, and sustainable growth is crucial for advisor success.
Why it matters
In the competitive financial services industry, the synergy created through shared experiences, mentorship, and open communication can significantly contribute to the success of individual advisors and their firms. The podcast highlights how a collaborative environment that values collective growth and support can help advisors leverage the experiences of their peers, enhancing their own practices and cultivating a sense of community.
The details
Lach shared that at Empire Marketing Partners, they focus on building a strong culture that fosters loyalty, shared standards, and sustainable growth. He highlighted the importance of leadership accessibility, which ensures advisors are not just another cog in the wheel but are genuinely supported and invested in. The podcast also addressed the challenges faced by advisors who may feel isolated or unsupported, emphasizing that timely communication and accessibility to leadership are crucial for creating an atmosphere where collaboration can thrive.
- The interview with Jeremy Lach was conducted in March 2026.
The players
Jeremy Lach
The president of Empire Marketing Partners, an independent marketing organization (IMO) that supports licensed insurance professionals.
Empire Marketing Partners
An independent marketing organization (IMO) that supports licensed insurance professionals, with a focus on building a family-centered, high-performance advisor community.
What they’re saying
“Higher comp doesn't mean anything if there really isn't any support, culture is going to determine whether you're just contracted with somebody, or you're actually truly invested in by that firm.”
— Jeremy Lach, President, Empire Marketing Partners
What’s next
The podcast highlights the transformative power of collaboration in the financial services industry, and the importance of creating an environment where advisors can thrive and succeed together. As the industry continues to evolve, organizations that prioritize culture over compensation will be well-positioned to attract top talent and cultivate an ecosystem of generosity and support.
The takeaway
The dialogue between Mike Saunders and Jeremy Lach serves as a powerful reminder that while compensation is an important consideration, it is the culture that ultimately drives success in the advisory space. A family-centered, high-performance community fosters collaboration, mentorship, and accessibility to leadership, all of which contribute to sustainable growth and deeper relationships.
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