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U.S. Weekly Hotel Results Show Mixed Performance
Nashville sees occupancy spike, Las Vegas reports steep declines amid winter storm impact
Published on Feb. 6, 2026
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The U.S. hotel industry reported mostly negative year-over-year comparisons for the week of January 25-31, according to the latest data from CoStar. Occupancy declined 4.3% to 54%, while average daily rate (ADR) increased slightly by 0.2% to $150.55. Revenue per available room (RevPAR) fell 4% to $81.37.
Why it matters
The hotel industry's performance is a key indicator of broader economic conditions and consumer travel trends. These weekly results provide insights into how different markets are faring, which can help hoteliers, investors, and policymakers make informed decisions.
The details
Among CoStar's top 25 markets, Nashville reported the largest occupancy increase (+24.1% to 71%) but the steepest decline in ADR (-13.8% to $140.49). This was due to the impact of Winter Storm Fern, as hotels offered discounted rates to help displaced residents. Minneapolis saw the highest RevPAR gain (+18.9% to $67.26). Conversely, Las Vegas registered the most pronounced decreases in occupancy (-10.4% to 69.0%) and RevPAR (-14.2% to $116.44).
- The data covers the week of January 25-31, 2026.
The players
CoStar
A leading provider of commercial real estate information, analytics, and online marketplaces.
The takeaway
These mixed hotel performance results highlight the uneven recovery across different U.S. markets, with some destinations like Nashville benefiting from weather-related demand while others like Las Vegas continue to struggle. Hoteliers will need to closely monitor these trends to adjust their strategies accordingly.
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