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Former Ben & Jerry's Cofounder Debuts 'Maxi Hearts of Minneapolis' Ice Cream
New flavor honors Renee Good, a victim of police violence in Minneapolis
Feb. 1, 2026 at 12:47am
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Ben Cohen, the cofounder of Ben & Jerry's ice cream, has announced the debut of a new flavor called "Maxi Hearts of Minneapolis" to honor Renee Good, a victim of police violence in the city. Cohen stated that "We all need to stand up to march to protest, because all of America is Minneapolis now."
Why it matters
The new ice cream flavor is a symbolic gesture to raise awareness about police brutality and racial injustice issues that have persisted in Minneapolis and across the United States. As a prominent business leader, Cohen's actions are intended to spur further activism and social change.
The details
The "Maxi Hearts of Minneapolis" flavor features a chocolate ice cream base with a swirl of raspberry and chunks of chocolate-covered waffle cone pieces. Cohen said the flavor was created to honor Renee Good, a 32-year-old Black woman who was killed by police in Minneapolis in 2025.
- The new ice cream flavor was announced on February 1, 2026.
The players
Ben Cohen
The cofounder of Ben & Jerry's ice cream, known for his progressive activism and social justice causes.
Renee Good
A 32-year-old Black woman who was killed by police in Minneapolis in 2025, becoming a symbol of the ongoing issue of police violence against people of color.
What they’re saying
“We all need to stand up to march to protest, because all of America is Minneapolis now.”
— Ben Cohen, Cofounder, Ben & Jerry's
The takeaway
Cohen's new ice cream flavor is a high-profile attempt to keep the issue of police brutality and racial injustice in the national spotlight, using his platform as a successful business leader to drive social change.
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