Michigan's Up North Region Getting New Jellystone Park Camp-Resort this Spring

The former Outdoor Adventure Lake of the North Resort and Campground is being converted to a Yogi Bear's Jellystone Park Camp-Resort location.

Published on Mar. 2, 2026

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Michigan's Up North region will soon welcome a new family camping and entertainment destination in Ogemaw County. The former Outdoor Adventure Lake of the North Resort and Campground is being converted to a Yogi Bear's Jellystone Park Camp-Resort location, operated by the owners of the award-winning Jellystone Park location in Grayling, Michigan. The park will feature a variety of attractions and activities, including pools, mini golf, interactions with Yogi Bear characters, and themed weekends.

Why it matters

The addition of a Jellystone Park Camp-Resort in Michigan's Up North region, known for its outdoor recreation, is expected to provide a new family-friendly destination and boost tourism in the area. Jellystone Park is a well-known brand for its themed activities and amenities, which could attract visitors and create lasting memories for families.

The details

The Jellystone Park Lake of the North will be located at 3070 Elm Drive in West Branch and will feature RV sites, cottages, a swimming pool, beach, and a wide array of organized activities and interactions with Yogi Bear characters. The park will offer themed weekends throughout the season, from the Wake up the Bears Weekend on opening day to Christmas in July.

  • The camping season at Jellystone Park Lake of the North opens on April 24, 2026.
  • The park is currently accepting reservations for the upcoming season.

The players

Yogi Bear's Jellystone Park Camp-Resorts

A network of more than 75 franchised locations across the United States and Canada, operating in partnership with Warner Bros. Discovery Global Experiences.

Marley Behnke

Co-owner of the Jellystone Park Lake of the North location.

Warner Bros. Discovery Global Experiences

A worldwide leader in the creation, development, licensing, and operation of location-based entertainment based on Warner Bros.' franchises, stories, and characters.

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What they’re saying

“We are so excited to be bringing Jellystone Park to the Up North. This resort already has so many great features. With all the new activities we are adding families will create memories that will last forever.”

— Marley Behnke, Co-owner (businessinsider.com)

What’s next

The Jellystone Park Lake of the North is offering an introductory special where guests can stay three nights and get their fourth night free by using the promo code b3g12026 when booking through the park's website.

The takeaway

The conversion of the former Outdoor Adventure Lake of the North Resort and Campground into a Jellystone Park Camp-Resort location brings a well-known family-friendly brand and its associated attractions and activities to Michigan's Up North region, potentially attracting more visitors and creating new opportunities for outdoor recreation and entertainment in the area.