WMU's annual student-led fashion show 'Pursuit of Happiness' returns next week

The show will feature designs from students across campus, with proceeds benefiting a local LGBTQ+ organization.

Apr. 9, 2026 at 9:08pm

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A vibrant, high-contrast silkscreen print of a fashion accessory such as a scarf or necklace, repeated in a grid pattern, conceptually representing the energy and creativity of the Pursuit of Happiness fashion show.The annual Pursuit of Happiness fashion show at Western Michigan University celebrates student creativity and supports the local LGBTQ+ community.Kalamazoo Today

Western Michigan University's Merchandising Opportunities and Design Association (MODA) is bringing back its annual fashion show, 'Pursuit of Happiness', next Friday, April 17th at 7 p.m. in Kalamazoo. The event will showcase collections inspired by the people, memories, colors, and passions that motivate the student designers, models, stylists, and other creatives involved. Over 600 guests are expected to attend, and a portion of the proceeds will be donated to Out Front Kalamazoo, supporting the local LGBTQ+ community.

Why it matters

The 'Pursuit of Happiness' fashion show is a highly anticipated annual event that celebrates the creativity and talent of WMU students across various disciplines. It provides a platform for emerging designers to showcase their work and connect with the local community, while also raising funds for an important cause.

The details

The fashion show will take place at the Delta Hotels by Marriott Kalamazoo Conference Center. Designers will present collections inspired by the people, memories, colors, and passions that motivate them. The event brings together designers, models, stylists, and other creatives from across campus, not just fashion students. Organizers expect over 600 guests to attend the show.

  • The 'Pursuit of Happiness' fashion show will be held on Friday, April 17, 2026 at 7 p.m.

The players

Merchandising Opportunities and Design Association (MODA)

A student organization at Western Michigan University that organizes the annual 'Pursuit of Happiness' fashion show.

Out Front Kalamazoo

A local organization that supports the LGBTQ+ community, which will receive a portion of the proceeds from the fashion show.

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What’s next

Tickets for the 'Pursuit of Happiness' fashion show are available for students, general admission, and VIP experiences. More information can be found on the event's website.

The takeaway

The 'Pursuit of Happiness' fashion show is a celebration of the creativity and talent of WMU students, while also serving as a platform to support the local LGBTQ+ community. The event's focus on exploring happiness through fashion design and its inclusive nature make it a unique and meaningful experience for the Kalamazoo community.