Interview Valet Releases 2026 State of Podcast Guesting Report

The report offers exclusive trends and insights for podcast guests and hosts

Published on Feb. 10, 2026

Interview Valet, a leader in Podcast Interview Marketing, has released its highly anticipated 2026 State of Podcast Guesting report. The report provides actionable insights and data-backed analysis on the trends shaping the podcast guesting landscape, helping guests and hosts make more informed, strategic decisions in their marketing and content efforts.

Why it matters

As the podcast industry continues to expand, the number of agencies and platforms offering podcast bookings has also grown, many with a limited focus on long-term impact or measurable results. The Interview Valet report goes beyond surface metrics to uncover critical trends that can help users maximize their podcast marketing ROI.

The details

The 2026 State of Podcast Guesting report is based on over a decade of real-world data from Interview Valet's systems and serves as the industry's most comprehensive analysis of podcast guesting practices. The report covers trends such as platform usage, recording formats, interview timelines, and competitive shifts, all designed to help users navigate the increasingly crowded podcast marketplace.

  • Interview Valet released the 2026 State of Podcast Guesting report on February 10, 2026.

The players

Interview Valet

The leading podcast interview marketing company, helping industry experts, authors, coaches, and professional service firms leverage podcast guest appearances to grow their brand authority and drive real results.

Tom Schwab

The Founder and Chief Evangelist Officer of Interview Valet.

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What they’re saying

“Our goal with the State of Podcast Guesting report has always been to provide clarity and confidence to those navigating an increasingly crowded podcast marketplace.”

— Tom Schwab, Founder and Chief Evangelist Officer, Interview Valet (PRNewswire)

What’s next

Interview Valet will be hosting a live event featuring a deep dive into the report's findings, including trend breakdowns and tactical recommendations. Event details and the full report can be found at https://offers.interviewvalet.com/sopg.

The takeaway

The Interview Valet 2026 State of Podcast Guesting report provides valuable insights and data-driven analysis to help podcast guests and hosts make more informed, strategic decisions in their marketing and content efforts, ultimately maximizing the ROI of their podcast appearances.