Pet Supplies Plus and Wag N' Wash Expand Local Giving Initiatives

Leading pet retailers announce goal of completing 30,000 adoptions in 2026.

Mar. 30, 2026 at 2:35pm

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Pet Supplies Plus and Wag N' Wash are deepening their commitment to pets and local communities through expanded adoption, fundraising, and engagement initiatives. The brands aim to facilitate 30,000 pet adoptions in 2026, up from 28,546 in 2025. They also continue to support animal welfare organizations through customer-driven fundraising and are launching a new local program in their Detroit headquarters.

Why it matters

These initiatives underscore the brands' mission to support pets, pet owners, and neighborhoods nationwide. By focusing on local impact, Pet Supplies Plus and Wag N' Wash are demonstrating their dedication to making a tangible difference in the communities they serve.

The details

The brands' pet adoption initiative partners with thousands of local animal rescue organizations to help pets find loving homes. In 2025, they completed 28,546 adoptions, surpassing their goal of 20,000. For 2026, they have set a new target of 30,000 adoptions. Additionally, during the 2025 holiday season, a portion of proceeds from select plush toy sales benefited the Best Friends Animal Society, resulting in a $26,207 donation. Pet Supplies Plus is also launching a new local program in its Detroit headquarters, sponsoring two rescue dogs to visit the office and local stores.

  • In 2025, Pet Supplies Plus and Wag N' Wash completed 28,546 pet adoptions.
  • During the 2025 holiday season, a portion of proceeds from select plush toy sales benefited Best Friends Animal Society.
  • For 2026, Pet Supplies Plus and Wag N' Wash have set a goal of completing 30,000 pet adoptions.

The players

Pet Supplies Plus

A leading pet retail franchise with over 725 locations nationwide, offering a wide selection of pet products and services.

Wag N' Wash

A full-line dog grooming and self-wash specialty retail destination, with a mission to promote the positive impact of companion pets and their humans.

Chris Rowland

CEO of Pet Supplies Plus and Wag N' Wash.

Best Friends Animal Society

A leading national animal welfare organization focused on saving the lives of dogs and cats in shelters.

Canine Companions Rescue Center

A local animal rescue organization that Pet Supplies Plus is partnering with in Detroit.

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What they’re saying

“Being local isn't just about where our stores are – it's how we show up for pets, pet parents, and communities. From helping shelter pets find homes to supporting the organizations doing the work on the ground every day, our mission is rooted in making a difference where it matters most.”

— Chris Rowland, CEO of Pet Supplies Plus and Wag N' Wash

What’s next

Pet Supplies Plus plans to continue expanding its local initiatives, with a focus on supporting more animal rescue organizations and facilitating even more pet adoptions in 2026 and beyond.

The takeaway

Pet Supplies Plus and Wag N' Wash are demonstrating their commitment to local communities by prioritizing pet adoptions, supporting animal welfare organizations, and launching targeted initiatives to make a tangible difference where it matters most.