Towson University and Follett Higher Education Unveil Reimagined UStore

New campus retail experience brings expanded merchandise, innovative course materials, and elevated Tiger pride.

Mar. 31, 2026 at 9:21pm

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A vibrant, high-contrast silkscreen print of a Towson University hoodie repeated in a tight grid pattern, capturing the energy and school spirit of the reimagined campus store experience.The reimagined UStore will offer an expanded selection of Towson University apparel, including exclusive collegiate styles and premium lifestyle pieces.Towson Today

Towson University and Follett Higher Education have announced the opening of TU's newly reimagined UStore on March 24, 2026. The updated campus store, now operated by Follett, North America's largest campus retailer, will feature expanded merchandise, updated services, and improved academic support to elevate the Tiger experience.

Why it matters

The opening of the reimagined UStore marks an important milestone in Towson University's commitment to innovation, community engagement, and enhancing the overall student experience. By partnering with Follett, the university is able to deliver greater value, broader merchandise options, and innovative course material solutions to support student success.

The details

The updated UStore will introduce Follett's exclusive Campus United apparel line, featuring classic collegiate styles, as well as premium lifestyle and performance pieces from Peter Millar. The store will also debut the Julia Gash line, showcasing hand-drawn artwork of iconic Towson landmarks and traditions. Additionally, the UStore will offer a modernized campus store experience with upgraded customization capabilities, enhanced online browsing, and a more cohesive merchandise strategy. Follett is also bringing its industry-recognized approach to course materials, including digital-first delivery models, textbook rentals, and expanded access to Open Educational Resources (OER).

  • The reimagined UStore will open on March 24, 2026.

The players

Towson University

A public university located in Towson, Maryland, with over 150 years of experience and nearly 20,000 students across its bachelor's, master's, and doctoral degree programs.

Follett Higher Education

North America's largest campus retailer, providing students, faculty, and staff with course materials, learning tools, and retail services to support the academic and collegiate journey.

Emmanuel Kolady

Chief Executive Officer of Follett Higher Education.

Mark Ginsberg

President of Towson University.

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What they’re saying

“Through the UStore and together with Follett, we will deliver greater value and broader merchandise options for our students.”

— Mark Ginsberg, President of Towson University

“Follett is proud to partner with Towson University to bring a refreshed retail and course materials experience to the Tiger community.”

— Emmanuel Kolady, Chief Executive Officer of Follett Higher Education

What’s next

The reimagined UStore will open its doors to students, staff, faculty, alumni, family, and friends on March 24, 2026, marking a new era of retail and academic support at Towson University.

The takeaway

The partnership between Towson University and Follett Higher Education to reimagine the campus store experience demonstrates the university's commitment to innovation, community engagement, and elevating the overall student experience. The expanded merchandise, updated services, and improved academic support will provide the Towson community with more ways to celebrate their Tiger pride.