98 Rock Brings Back Popular 'The Hookup' Dating Contest

Radio hosts Kirk and Marianne search for a brave bachelorette to star in the live dating game show

Published on Feb. 9, 2026

98 Rock radio hosts Kirk and Marianne are reviving their popular dating contest "The Hookup" and are on the hunt for a single, confident woman to be the star of the show. The winner will be featured on live radio as Kirk and Marianne help find potential matches for her. Listeners are encouraged to enter for a chance to be selected as the bachelorette, with the live event planned for early March.

Why it matters

"The Hookup" was a beloved segment on 98 Rock in the past, drawing big audiences and creating buzz around the Baltimore radio station. Bringing it back taps into listeners' nostalgia while also offering a unique dating experience for a brave contestant looking for love on live radio.

The details

To enter, listeners must submit their information and a photo through the 98 Rock website. The station will review the entries and select one bachelorette to be the star of "The Hookup." Over the following weeks, Kirk and Marianne will seek out potential matches for the bachelorette, leading up to a live event planned for either March 5 or March 6.

  • The Afternoon Show will begin searching through entries for the bachelorette during the week of February 16.
  • The station will start seeking out the suitors during the week of February 23.
  • The live "The Hookup" event is planned for either Thursday, March 5 or Friday, March 6.

The players

Kirk

A radio host on 98 Rock who will be presenting "The Hookup" dating contest.

Marianne

A radio host on 98 Rock who will be presenting "The Hookup" dating contest.

Merlo Roofing

The sponsor of "The Hookup" dating contest on 98 Rock.

Got photos? Submit your photos here. ›

What’s next

The judge in the case will decide on Tuesday whether or not to allow Walker Reed Quinn out on bail.

The takeaway

"The Hookup" dating contest on 98 Rock promises an entertaining and potentially life-changing experience for the selected bachelorette, as the station taps into the popularity of live radio dating shows to engage its listeners in Baltimore.