Dunkin' Giving Away Nearly 2 Million Free Iced Coffees in Charlotte

The giveaway follows a '90s sitcom-inspired Super Bowl commercial.

Published on Feb. 9, 2026

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Dunkin' is giving away 1.995 million free iced coffees of any size at participating Dunkin' shops in Charlotte and nationwide on Monday, February 9, 2026. Customers can redeem the offer in the Dunkin' app with the code 'GOODWILLDUNKIN.' The nationwide giveaway coincides with a '90s-era commercial that aired during the Super Bowl, exploring the 'accidental 'invention' of iced coffee' at a Dunkin' in Cambridge, Massachusetts.

Why it matters

The '90s-inspired Dunkin' commercial featuring a lineup of sitcom stars like Ben Affleck, Jennifer Aniston, and Matt LeBlanc is a nostalgic nod to the brand's history and its iconic iced coffee. The free iced coffee giveaway is a way for Dunkin' to engage customers and celebrate its role in everyday culture.

The details

Dunkin' is giving away 1.995 million free iced coffees of any size at participating Dunkin' shops in Charlotte and nationwide on Monday, February 9, 2026. Customers can redeem the offer in the Dunkin' app with the code 'GOODWILLDUNKIN.' No purchase is required. The giveaway coincides with a '90s-era Dunkin' commercial that aired during the Super Bowl, featuring a fictional sitcom called 'Good Will Dunkin' starring Ben Affleck as 'Will' with a cameo from Tom Brady.

  • The iced coffee giveaway is available on Monday, February 9, 2026.

The players

Dunkin'

A coffee and doughnut chain that is giving away nearly 2 million free iced coffees in Charlotte and nationwide.

Jill Nelson

The chief marketing officer at Dunkin' who said the '90s gave us iconic sitcoms and Dunkin' gave the world iced coffee.

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What they’re saying

“The '90s gave us iconic sitcoms, and Dunkin' gave the world iced coffee. 'Good Will Dunkin' brings us back in time to imagine the moment those worlds collided. It's a reminder that Dunkin' has always been part of everyday culture, and proof that it always will be.”

— Jill Nelson, Chief Marketing Officer, Dunkin' (Dunkin')

The takeaway

Dunkin's free iced coffee giveaway and '90s-inspired Super Bowl commercial show the brand's continued efforts to stay relevant and connected to its customers through nostalgic marketing and popular product offerings like its iconic iced coffee.