Oscar Mayer Wienermobile to Visit Great Raft Brewing in Shreveport

The iconic hot dog-shaped vehicle will make an appearance at the local brewery on February 21.

Feb. 28, 2026 at 8:47am

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The Oscar Mayer Wienermobile, the famous 27-foot-long hot dog-shaped vehicle, is heading to Shreveport, Louisiana this Saturday, February 21, to make an appearance at Great Raft Brewing. The event will feature photo opportunities, Wiener Whistles, and a chance for visitors to enjoy local craft beer alongside the iconic marketing spectacle.

Why it matters

The Wienermobile is a piece of American marketing history, first introduced in 1936 to promote Oscar Mayer's German-style wieners. Its appearance at a local brewery is a unique opportunity for the community to experience this nostalgic and playful brand activation.

The details

The Wienermobile, which is 27 feet long, will be at Great Raft Brewing from 11:00 AM to 3:00 PM on Saturday, February 21. Visitors will be able to take photos with the vehicle, receive Wiener Whistles, and enjoy the local craft beer selection at the brewery.

  • The Wienermobile first hit the streets in 1936.
  • The Wienermobile will be at Great Raft Brewing on Saturday, February 21, 2026 from 11:00 AM to 3:00 PM.

The players

Oscar Mayer

The American meat processing company that owns the Wienermobile and is known for its German-style wieners.

Carl G. Mayer

The founder's nephew who dreamed up the original 13-foot-long Wienermobile in 1936.

Great Raft Brewing

A local craft brewery in Shreveport, Louisiana that is hosting the Wienermobile event.

Isaac

One of the official Hotdoggers behind the wheel of the Wienermobile.

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What they’re saying

“I'm thrilled to share that we'll be rolling into the Shreveport area for a special event. The Wienermobile will be serving up smiles, those legendary Wiener Whistles, and a whole lot of fun.”

— Isaac, Hotdogger

What’s next

The Wienermobile will continue its tour across the country, bringing its iconic marketing presence to communities nationwide.

The takeaway

The Wienermobile's visit to Great Raft Brewing is a unique opportunity for the Shreveport community to experience a piece of American marketing history and enjoy local craft beer in a playful, nostalgic setting.