Oscar Mayer Wienermobile to Visit Great Raft Brewing in Shreveport

The iconic hot dog-shaped vehicle will make an appearance at the local brewery on February 21.

Published on Feb. 28, 2026

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The Oscar Mayer Wienermobile, the famous 27-foot-long hot dog-shaped vehicle, is heading to Shreveport, Louisiana this Saturday, February 21, to make an appearance at Great Raft Brewing. The event will feature photo opportunities, Wiener Whistles, and a chance for visitors to enjoy local craft beer alongside the iconic marketing spectacle.

Why it matters

The Wienermobile is a piece of American marketing history, first introduced in 1936 to promote Oscar Mayer's German-style wieners. Its appearance at a local brewery is a unique opportunity for the community to experience this nostalgic and playful brand activation.

The details

The Wienermobile, which is 27 feet long, will be at Great Raft Brewing from 11:00 AM to 3:00 PM on Saturday, February 21. Visitors will be able to take photos with the vehicle, receive Wiener Whistles, and enjoy the local craft beer selection at the brewery.

  • The Wienermobile first hit the streets in 1936.
  • The Wienermobile will be at Great Raft Brewing on Saturday, February 21, 2026 from 11:00 AM to 3:00 PM.

The players

Oscar Mayer

The American meat processing company that owns the Wienermobile and is known for its German-style wieners.

Carl G. Mayer

The founder's nephew who dreamed up the original 13-foot-long Wienermobile in 1936.

Great Raft Brewing

A local craft brewery in Shreveport, Louisiana that is hosting the Wienermobile event.

Isaac

One of the official Hotdoggers behind the wheel of the Wienermobile.

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What they’re saying

“I'm thrilled to share that we'll be rolling into the Shreveport area for a special event. The Wienermobile will be serving up smiles, those legendary Wiener Whistles, and a whole lot of fun.”

— Isaac, Hotdogger (710keel.com)

What’s next

The Wienermobile will continue its tour across the country, bringing its iconic marketing presence to communities nationwide.

The takeaway

The Wienermobile's visit to Great Raft Brewing is a unique opportunity for the Shreveport community to experience a piece of American marketing history and enjoy local craft beer in a playful, nostalgic setting.