Toscano Terre Cigar to Launch at PCA 2026 Trade Show

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Manifatture Sigaro Toscano, the Italian cigar company, will feature its new Toscano Terre cigar at the 2026 Premium Cigar Association (PCA) Trade Show in New Orleans. The Terre is a blend that uses 100% Italian-grown Kentucky tobacco from the Tuscany, Lazio, and Campania regions, including tobaccos from Valtiberina, Pontecorvo, and Benevento. The cigar features a dark fire-cured wrapper from Tuscany and comes in Toscano's signature 6 x 43 conical shape, packaged in 30-count boxes.

Why it matters

The launch of the Toscano Terre at the PCA Trade Show represents an important milestone for the Italian cigar brand as it seeks to expand its presence in the lucrative U.S. premium cigar market. The use of 100% Italian-grown tobacco is also noteworthy, as it highlights the company's commitment to showcasing the quality and diversity of Italian tobacco cultivation.

The details

The Toscano Terre features a blend of 100% Italian-grown Kentucky tobacco from the Tuscany, Lazio, and Campania regions, including tobaccos from the Valtiberina, Pontecorvo, and Benevento growing areas. The cigar is finished with a dark fire-cured wrapper from Tuscany and comes in Toscano's signature 6 x 43 conical shape, packaged in 30-count boxes.

• The 2026 PCA Trade Show will take place from April 17-20, 2026 in New Orleans, Louisiana.
• The Toscano Terre will make its official U.S. market debut at the 2026 PCA Trade Show.

What’s next

The Toscano Terre will be available for purchase by retailers attending the 2026 PCA Trade Show, marking the official launch of the new cigar in the U.S. market.