BuzzBallz Debuts World's Largest Mobile Lemonade Stand

The massive 10-foot, 3,000-pound spherical stand on wheels brings the brand's new Pink Lemonsqueezy flavor to life with exclusive merch and late-night essentials.

Apr. 1, 2026 at 4:37pm

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BuzzBallz, a brand of Sazerac Co., is launching the Pink Lemonsqueezy One Night Lemonade Stand, a massive adults-only mobile pop-up housed inside the largest BuzzBallz ever built. The 10-foot, 3,000-pound spherical stand on wheels will roll into select cities for one-night-only events from 11 p.m. to 1 a.m., allowing guests to sip the new Pink Lemonsqueezy flavor, score exclusive merch, and grab custom totes with late-night essentials.

Why it matters

BuzzBallz is known for its bold, playful approach to cocktails, and the One Night Lemonade Stand is an extension of that brand identity. By creating a larger-than-life mobile experience, the company is generating buzz and excitement around the launch of its new Pink Lemonsqueezy flavor, which aims to capture the spirit of warm weather and lemonade season.

The details

The Pink Lemonsqueezy One Night Lemonade Stand is modeled after the brand's iconic round shape, complete with a giant 'pull tab' on top. The stand will make appearances in select cities, including San Diego, Scottsdale, and Austin, where guests can sip the new Pink Lemonsqueezy flavor, score exclusive merch, and grab custom totes stocked with late-night essentials. BuzzBallz is also partnering with digital creator Cole Poska (@spaceboycole) for a limited-edition I <3️ Ballz Pink Lemonsqueezy loungewear drop.

  • The Pink Lemonsqueezy One Night Lemonade Stand tour will take place on April 16 in San Diego, April 18 in Scottsdale, and April 24 in Austin.
  • The virtual One Night Lemonade Stand will be open online on the same dates as the in-person events.

The players

BuzzBallz

A brand of Sazerac Co., Louisville, Ky., known for its bold and playful cocktail offerings.

Jess Scheerhorn

The president of BuzzBallz, who stated that the One Night Lemonade Stand is a way to bring a classic idea to life with the brand's signature flair.

Cole Poska

A digital creator who is partnering with BuzzBallz on a limited-edition Pink Lemonsqueezy loungewear collection.

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What they’re saying

“Nothing says warm weather like a lemonade stand, but subtle has never really been our thing. We took a classic idea and gave it a literal glow up. Our One Night Lemonade Stand is perfectly round, impossible to miss, and built for the fans who know that the best lemonade comes in a ball and is served under neon lights.”

— Jess Scheerhorn, President of BuzzBallz

What’s next

The Pink Lemonsqueezy One Night Lemonade Stand tour will continue to make appearances in select cities throughout the spring and summer, offering a unique and immersive experience for BuzzBallz fans.

The takeaway

BuzzBallz is leveraging its bold, playful brand identity to create a larger-than-life mobile experience that brings its new Pink Lemonsqueezy flavor to life. By partnering with a digital creator and offering exclusive merchandise, the company is generating excitement and engagement around the product launch, demonstrating its commitment to innovation and connecting with its target audience.