National Farm Machinery Show Highlights Water Tech Offerings

PTx and PTx Trimble discuss water management innovations at annual industry event.

Published on Feb. 14, 2026

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At the National Farm Machinery Show in Louisville, Kentucky, AgNet Media spoke with Josh Ide, Strategic Marketing Specialist at PTx, about the company's water management technology solutions and product offerings. The discussion covered how PTx and its partnership with Trimble are helping farmers optimize water usage through the integration of various digital tools and precision agriculture approaches.

Why it matters

Water management is a critical issue for the agriculture industry, as farmers face challenges around water scarcity, quality, and efficient usage. PTx's focus on developing innovative water tech solutions aligns with the industry's need to adopt more sustainable and data-driven farming practices.

The details

PTx, a leading provider of agricultural technology, showcased its water management product line at the National Farm Machinery Show. The company's partnership with Trimble allows for the integration of various digital tools, including soil moisture sensors, weather data, and precision irrigation systems, to help farmers optimize water usage on their operations.

  • The National Farm Machinery Show took place this week in Louisville, Kentucky.

The players

PTx

A leading provider of agricultural technology solutions, with a focus on water management innovations.

PTx Trimble

A partnership between PTx and Trimble, combining their expertise to offer integrated digital tools for precision water management.

Josh Ide

Strategic Marketing Specialist at PTx, who spoke with AgNet Media about the company's water technology offerings.

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What they’re saying

“We're excited to showcase our latest water management technologies at the National Farm Machinery Show. Our partnership with Trimble allows us to provide farmers with a comprehensive suite of digital tools to optimize water usage and improve overall efficiency.”

— Josh Ide, Strategic Marketing Specialist

The takeaway

The National Farm Machinery Show highlighted the growing importance of water management technology in agriculture, as farmers seek innovative solutions to address water-related challenges and adopt more sustainable farming practices.