Kansas State Basketball Coach Discusses NIL Situation

Casey Alexander shares insights on name, image and likeness rules from his time at Belmont.

Mar. 18, 2026 at 8:22am

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Casey Alexander, the new head coach of the Kansas State basketball team, previously discussed the name, image and likeness (NIL) situation during his time as the head coach at Belmont. In an interview on the Hot Mic with Hutton & Withrow podcast on OutKick, Alexander shared his perspective on NIL rules and how they impacted his program.

Why it matters

NIL rules have significantly impacted college sports, allowing student-athletes to profit off their name, image and likeness for the first time. As a new coach at Kansas State, Alexander's insights on navigating NIL provide valuable context on how these rules are affecting basketball programs across the country.

The details

During his interview, Alexander revealed that Belmont was one of the programs spending the least on NIL deals compared to other schools. He stated, "There's only one team spending less than us." This provides a glimpse into the financial realities that mid-major programs face when it comes to competing with larger schools for top talent under the new NIL landscape.

  • Alexander made these comments while serving as the head coach at Belmont, prior to being hired by Kansas State.

The players

Casey Alexander

The new head coach of the Kansas State basketball team, who previously served as the head coach at Belmont.

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What they’re saying

“There's only one team spending less than us.”

— Casey Alexander, Head Coach

The takeaway

Alexander's comments highlight the financial challenges that mid-major basketball programs face in the new NIL era, as they struggle to compete with the resources of larger, more well-funded schools for top talent. This provides important context as Alexander takes over the Kansas State program and navigates the evolving landscape of college sports.