Country Singer Brantley Gilbert to Perform at Turning Point USA Halftime Show

Gilbert cites desire to connect with conservative fans as reason for accepting invitation.

Feb. 6, 2026 at 8:47pm

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Country music star Brantley Gilbert has agreed to perform at the alternative halftime show being organized by the conservative non-profit Turning Point USA during the upcoming Super Bowl. Gilbert cited his desire to connect with his conservative fan base as the primary reason for accepting the invitation.

Why it matters

Turning Point USA's decision to host an alternative halftime show is seen by some as a political statement against the NFL's traditional Super Bowl halftime show, which has faced criticism from conservative groups in recent years. Gilbert's participation lends credibility to Turning Point USA's efforts and aligns the country singer with the organization's conservative values and messaging.

The details

Gilbert, a native of Georgia, is known for his country rock sound and songs that often reflect conservative, pro-America themes. In a statement, he said he was "honored" to be asked to perform at the Turning Point USA halftime show, noting that it would allow him to "connect with a lot of my fans who share my values." Turning Point USA is a non-profit organization that promotes conservative and libertarian values, particularly on college campuses.

  • The Turning Point USA alternative Super Bowl halftime show is scheduled to take place on February 12, 2026.

The players

Brantley Gilbert

A country music singer known for his conservative-leaning songs and fanbase.

Turning Point USA

A non-profit organization that promotes conservative and libertarian values, particularly on college campuses.

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What they’re saying

“I'm honored to be asked to perform at the Turning Point USA halftime show. It's going to allow me to connect with a lot of my fans who share my values.”

— Brantley Gilbert (1010wcsi.com)

The takeaway

Brantley Gilbert's decision to perform at the Turning Point USA alternative Super Bowl halftime show highlights the growing divide between conservative and liberal factions in the United States, with the country music star aligning himself with a prominent right-wing organization in an effort to connect with his conservative fan base.