2026 Dealership Minds Summit Speaker Program Released

Farm Equipment editors unveil lineup for annual industry event focused on operational efficiency and profitability.

Apr. 7, 2026 at 3:36am

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An abstract, colorful image of a farm tractor in motion, blurred into sweeping streaks of vibrant hues that convey a sense of speed, energy, and modern engineering.The Dealership Minds Summit will equip farm equipment dealers with the tools to navigate market challenges and drive operational excellence.Springfield Today

The editors of Farm Equipment magazine have released the speaker program for the 12th Annual Dealership Minds Summit, a key industry event for farm equipment dealers that will be held on August 4-5, 2026 in Springfield, Illinois. Focused on the theme of 'Maximizing Operational ROI,' the 2026 Summit will provide dealers with valuable insights and actionable tips to improve dealership operations across sales, marketing, parts, service, and management.

Why it matters

The Dealership Minds Summit is a crucial annual event for the farm equipment industry, bringing together dealers to share best practices and strategies for driving operational excellence. This year's focus on ROI optimization comes at a time of market uncertainty, equipping dealers with the tools they need to navigate challenges and maximize profitability.

The details

The 12th Annual Dealership Minds Summit will feature a range of sessions and workshops, including a special management-focused training led by Bryan Arzani of Results Group, a 'Dealership Shark Tank' on innovative software solutions, and insights from 2026 Dealership of the Year recipient Messick Farm Equipment. Attendees will also have the opportunity to participate in roundtable discussions and attend an awards banquet.

  • The 12th Annual Dealership Minds Summit will be held on August 4-5, 2026 in Springfield, Illinois.
  • A pre-Summit workshop for farm equipment managers will take place on August 4.

The players

Farm Equipment

The editors of Farm Equipment magazine have organized the 12th Annual Dealership Minds Summit.

Bryan Arzani

VP/Co-Founder of Results Group and President of Innermetric North America, who will lead a management-focused workshop at the Summit.

Neil Messick

Co-owner of 2026 Dealership of the Year recipient Messick Farm Equipment, who will present a session on management structure changes.

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What they’re saying

“While past Summits have largely focused on a single, specific area of the dealership, this year's theme allows us to provide something for all parts of the dealership. From a special management-focused workshop, to sessions featuring strategic insights and actionable takeaways for sales, marketing, parts, service and more, this is a Summit you'll want to bring the entire team to.”

— Kim Schmidt, Executive Editor, Farm Equipment

What’s next

Dealers can learn more about the 2026 Dealership Minds Summit and register to attend at www.DealershipMindsSummit.com. The event is expected to sell out, so early registration is recommended.

The takeaway

The 12th Annual Dealership Minds Summit promises to deliver valuable insights and actionable strategies for farm equipment dealers seeking to maximize operational efficiency and profitability during a time of market uncertainty.