2026 Dealership Minds Summit Speaker Program Released

Annual event to focus on 'Maximizing Operational ROI' for farm equipment dealers

Apr. 6, 2026 at 10:35pm

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An abstract, colorful image created with a slow shutter speed and panning motion, depicting a farm tractor as sweeping, blurred streaks of vibrant hues, conveying the energy and momentum of the farm equipment industry.The 2026 Dealership Minds Summit promises to deliver a dynamic, high-energy program focused on maximizing operational efficiency and profitability for farm equipment dealers.Springfield Today

The editors of Farm Equipment have released the speaker program for the 12th Annual Dealership Minds Summit that will be held in Springfield, Ill., on August 4-5, 2026. Focused on the theme of 'Maximizing Operational ROI,' the 2026 Summit provides dealers with everything they need to know to magnify their best practices and drive operational excellence in an uncertain market.

Why it matters

The Dealership Minds Summit is a key annual event for farm equipment dealers to learn about the latest industry trends, best practices, and strategies for improving their operations and profitability. By focusing this year's summit on maximizing ROI, dealers will gain valuable insights and actionable takeaways to help them navigate the challenges of the current market.

The details

The 12th Annual Dealership Minds Summit will feature a variety of sessions and workshops, including a special management-focused workshop led by Bryan Arzani of Results Group, a session on identifying when a change in management structure is needed led by Neil Messick of Messick Farm Equipment, and a 'Dealership Shark Tank' session that will showcase the latest dealership software. The summit will also include thought-provoking classrooms, attendee favorite roundtable discussions, an awards banquet, and more.

  • The 12th Annual Dealership Minds Summit will be held on August 4-5, 2026 in Springfield, Illinois.
  • The summit will be preceded by a limited-seating, hands-on workshop for farm equipment managers on August 4.

The players

Farm Equipment

The editors of Farm Equipment magazine have released the speaker program for the 12th Annual Dealership Minds Summit.

Bryan Arzani

VP/Co-Founder of Results Group and President of Innermetric North America, who will lead the management-focused workshop at the summit.

Neil Messick

Co-owner of 2026 Dealership of the Year recipient Messick Farm Equipment, who will lead a session on identifying when a change in management structure is needed.

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What they’re saying

“While past Summits have largely focused on a single, specific area of the dealership, this year's theme allows us to provide something for all parts of the dealership. From a special management-focused workshop, to sessions featuring strategic insights and actionable takeaways for sales, marketing, parts, service and more, this is a Summit you'll want to bring the entire team to.”

— Kim Schmidt, Farm Equipment Executive Editor

What’s next

Attendees can register for the 12th Annual Dealership Minds Summit and the limited-seating management workshop by visiting www.DealershipMindsSummit.com.

The takeaway

The 2026 Dealership Minds Summit will provide farm equipment dealers with a comprehensive program focused on maximizing operational ROI, with sessions and workshops covering all aspects of the dealership. By bringing the entire team, dealers can gain valuable insights and actionable strategies to navigate the current market challenges and drive operational excellence.