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Augie March Revisit Landmark Album 'Moo, You Bloody Choir' on 20th Anniversary Tour
The Australian indie rock band will perform the 2006 album in full for the first time, reflecting on its lasting impact.
Published on Mar. 8, 2026
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Two decades after the release of their acclaimed album 'Moo, You Bloody Choir', Australian indie rock band Augie March are preparing to revisit the record in full for a national anniversary tour. The album, which featured the breakout hit 'One Crowded Hour', transformed the band's reach and cemented their status as a quietly revered presence in the country's music scene. For frontman Glenn Richards, the milestone is both surreal and a chance to reconnect with songs he wrote in his twenties, which now feel like characters he can inhabit rather than autobiographical confessions.
Why it matters
Moo, You Bloody Choir didn't just mark another chapter in Augie March's discography, it transformed the band's reach entirely. The album's success, led by the triple j Hottest 100-topping single 'One Crowded Hour', pushed the band into the wider public consciousness after years of building a devoted cult following through relentless touring and a refusal to conform to any one genre. The anniversary tour offers a rare opportunity for both the band and their fans to revisit a landmark moment in Australian music history.
The details
Augie March recorded Moo, You Bloody Choir in Chicago's Tenderloin district, working with collaborator Eric Drew Feldman in a studio associated with Creedence Clearwater Revival. The sessions were marked by the unpredictable nature of the band's journey, including navigating label changes and personal complications that come with being a touring group. Despite the chaos, frontman Glenn Richards never doubted the album would eventually emerge and make an impact.
- Augie March released Moo, You Bloody Choir in 2006.
- The album's 20th anniversary is being celebrated with a national tour in 2026.
The players
Augie March
An Australian indie rock band that has built a devoted cult following through their literary, ambitious, and genre-defying approach to music.
Glenn Richards
The frontman of Augie March, who wrote the songs on Moo, You Bloody Choir in his twenties and now sees them as characters he can inhabit rather than autobiographical confessions.
Eric Drew Feldman
A collaborator of Captain Beefheart who worked with Augie March during the recording sessions for Moo, You Bloody Choir in Chicago.
What they’re saying
“It's kind of horrifying, but I guess we all say that. Many years goes quick, doesn't it?”
— Glenn Richards, Frontman, Augie March (rollingstone.com)
“A blessing. It was all really lovely. But we'd been playing for so long and building and building. We always had this pretty basic philosophy: get a residency at a dive bar, play as many shows as we can, build an audience, and eventually you might get to the next place up.”
— Glenn Richards, Frontman, Augie March (rollingstone.com)
“My deal was always to make a record that has so much variation stylistically and thematically, but in a way that it all hangs together. My favourite records are the ones where I don't care that the song that follows doesn't sound like the one before it.”
— Glenn Richards, Frontman, Augie March (rollingstone.com)
What’s next
The band will kick off their 'Moo, You Bloody Choir' 20th anniversary tour on April 1, 2026, playing the album in full across Australia.
The takeaway
Augie March's willingness to revisit their landmark album 'Moo, You Bloody Choir' two decades later, while maintaining a sense of irreverence and refusal to treat their own catalogue as sacred relics, speaks to the band's enduring appeal and ability to connect with both longtime fans and new listeners discovering their music for the first time.
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