SQM Group Earns Top Spot on G2's 2026 Best Software Awards

Idaho-based call center software company recognized for excellence in customer service products

Published on Feb. 26, 2026

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SQM Group, a software company specializing in automated call center quality assurance, has been named the #1 North American Call Center Quality Assurance firm in the Customer Service Products category of G2's 2026 Best Software Awards. Less than 1% of software companies make this prestigious list, which is based on authentic user reviews and performance data.

Why it matters

G2's Best Software Awards are a highly respected industry recognition, as they are based on real user feedback rather than submissions or popularity contests. This achievement validates SQM Group's mission to help call centers improve customer satisfaction through their mySQM™ QA software, and signals to potential customers that SQM Group is a trusted provider of leading customer service technology.

The details

SQM Group, located in Coeur d'Alene, Idaho, provides automated call center quality assurance software and services to help organizations like Blue Cross Blue Shield, Johns Hopkins, and Canadian Tire reduce contact center costs while improving service quality. The company's mySQM™ software uses AI-driven analytics to monitor agent performance and customer interactions, providing insights to drive continuous improvement.

  • SQM Group was named to G2's 2026 Best Software Awards list on February 25, 2026.

The players

SQM Group

A North American software company founded in 1996 that specializes in automated call center quality assurance (Auto QA) with a focus on customer experience, compliance analytics, and benchmarking.

Mike Desmarais

Chief Executive Officer of SQM Group.

Godard Abel

Co-founder and CEO of G2, the world's largest and most trusted software marketplace.

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What they’re saying

“G2 recognition is unique because it recognizes companies based on independently benchmarked software user reviews and performance results, not submissions, judges, or popularity.”

— Mike Desmarais, Chief Executive Officer, SQM Group

“As buyers increasingly shift to AI-driven research to discover software solutions, being recommended in the 'answer moment' must be earned with credible proof. Our Best Software Awards are grounded in trusted data from authentic customer reviews. They not only give buyers an objective, reliable guide to the products that help teams do their best work, but they're also the proof AI search platforms rely on when sourcing answers. Congratulations to this year's winners, including SQM Group. Earning a spot on these lists signals real customer impact.”

— Godard Abel, Co-founder and CEO, G2

The takeaway

SQM Group's top ranking in G2's 2026 Best Software Awards for Customer Service Products demonstrates the company's commitment to innovation and customer satisfaction in the call center quality assurance space. This recognition positions SQM Group as a leading provider of trusted, AI-powered software solutions that help organizations deliver exceptional customer experiences.