Iowa Speedway Hosting Open House on April 25th

Event open to the public with partner activations and local businesses participating.

Apr. 10, 2026 at 2:47pm

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A cubist, geometric painting depicting a high-speed car race, with sharp planes of color and motion creating an abstract, energetic scene.Iowa Speedway's open house event aims to bring the local community and racing fans together in a vibrant celebration of the track's role in Newton.Newton Today

Iowa Speedway is welcoming the Newton community and race fans to an open house event at their facility on Saturday, April 25th. The event, which runs from 11 a.m. to 4 p.m., is free for all attendees and will feature activations from the speedway's partners as well as participation from several local Newton businesses.

Why it matters

The open house event is part of Iowa Speedway's efforts to be good stewards of the Newton community. The speedway hopes to provide an engaging experience for local residents and race fans alike during a time of year when there is typically less to do.

The details

Iowa Speedway President Eric Peterson says the idea for the open house was born out of his own frustration with the lack of activities for his kids over the long winter months. The event will allow attendees to enjoy time at the track and interact with the speedway's partners and local businesses.

  • The Iowa Speedway Open House will take place on Saturday, April 25, 2026 from 11 a.m. to 4 p.m.

The players

Eric Peterson

The president of Iowa Speedway, who came up with the idea for the open house event.

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What they’re saying

“As we continue to do our best to be good stewards of the community, we are hosting an Iowa Speedway Open House that will occur on Saturday, April 25th from 11 a.m. to 4 p.m. It is open for everyone to come out and enjoy time at the track. There is no cost for anyone to come out. We will have our partners that are activating, and several businesses in Newton will be part of this as well.”

— Eric Peterson, President, Iowa Speedway

What’s next

Flyers with more details about the Iowa Speedway Open House event will be circulated throughout Newton next week.

The takeaway

Iowa Speedway is making an effort to engage with the local Newton community by hosting a free, open-to-the-public event that will bring together the speedway, its partners, and local businesses. This demonstrates the speedway's commitment to being a good corporate citizen and providing enjoyable experiences for residents.