Masters Concession Prices Defy Inflation

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While inflation has impacted prices across the country, the concession menu at the Masters golf tournament in Augusta, Georgia has managed to keep its iconic low prices. From the blueberry muffin to the Georgia peach ice cream sandwich, the cost of food and drinks at the prestigious event has remained remarkably stable over the years, with only modest increases.

Why it matters

The Masters' ability to maintain its famously affordable concession prices is a testament to the tournament's commitment to tradition and providing an accessible experience for patrons, even as costs rise elsewhere. This helps preserve the tournament's reputation as a can't-miss event for golf fans of all backgrounds.

The details

A blueberry muffin that cost $2 last year is now $2.50, while southern cheese straws have risen from $1.75 to $2. However, classic menu items like the egg salad sandwich ($1.50) and pimento cheese sandwich ($1.50) have held steady. Even beer, both domestic and imported, remains at $6 per cup, despite price hikes at other venues. The lone new addition, the 'Masters candy bar,' comes in at $2.25.

• The concession prices at the Masters have remained low for decades.
• Beer prices stood at $5 for more than 10 years before increasing to $6 two years ago.