New 'Candy Bar' Debuts at 2026 Masters Tournament

Patrons rave about the new sweet treat at Augusta National

Apr. 6, 2026 at 5:26pm

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An extreme close-up of a rich, textured chocolate bar with swirls of caramel, crunchy rice, and hazelnut elements, conceptually illustrating the new indulgent snack item debuting at the Masters Tournament.The debut of an indulgent new 'Candy Bar' treat has golf fans at the 2026 Masters Tournament buzzing with excitement.Augusta Today

A new chocolate bar with caramel, rice crisps, and hazelnut crunch, dubbed the 'Candy Bar', has been a hit with patrons at the 2026 Masters Tournament at Augusta National Golf Club in Georgia.

Why it matters

The Masters Tournament is one of the most prestigious golf events in the world, and new food and beverage offerings at the concession stands are closely watched by fans and the media. The debut of a unique, indulgent candy bar is generating buzz and excitement around the tournament.

The details

The 'Candy Bar' is a dark-milk chocolate bar with layers of caramel, rice crisps, and hazelnut crunch. Patrons have been raving about the new treat's rich flavor and sweetness, though one dentist joked that they 'would not approve' of the sugary snack.

  • The 'Candy Bar' debuted at the start of the 90th Masters Tournament week in 2026.

The players

Augusta National Golf Club

The host venue of the annual Masters Tournament, one of golf's major championships.

Masters Tournament

One of the four major championships in professional golf, held annually at Augusta National Golf Club in Augusta, Georgia.

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The takeaway

The debut of the indulgent 'Candy Bar' at the 2026 Masters Tournament highlights the event's focus on providing unique and memorable food and beverage experiences for its patrons, even if some health-conscious fans may raise an eyebrow at the sugary treat.