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Augusta Today
By the People, for the People
Augusta-filmed 'Asherah: A Love Odyssey' debuts
The film will premiere at Sacred Heart Cultural Center before heading to Cannes Film Festival.
Published on Feb. 13, 2026
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After eight years of writing the screenplay and five months scouting locations, filmmaker Gary Mazeffa spent five weeks filming his movie "Asherah: A Love Odyssey" at the Sacred Heart Cultural Center in Augusta, Georgia. The film will have its debut screening at an invitation-only event at the Sacred Heart on Friday night before heading to the Cannes Film Festival.
Why it matters
The premiere of "Asherah: A Love Odyssey" at the iconic Sacred Heart Cultural Center in Augusta highlights the city's growing reputation as a filming location, with productions drawn to its historic architecture and picturesque settings. The film's selection for the prestigious Cannes Film Festival also brings international attention to the local filmmaking community.
The details
Mazeffa wrote the screenplay for "Asherah: A Love Odyssey" over an eight-year period and then spent five months scouting locations before filming the fictional story over five weeks at the Sacred Heart Cultural Center in Augusta. The invitation-only premiere screening at the Sacred Heart on Friday night will be the first public showing of the film before it heads to the Cannes Film Festival.
- Mazeffa spent eight years writing the screenplay for "Asherah: A Love Odyssey".
- Mazeffa spent five months scouting locations to film the movie.
- Mazeffa filmed "Asherah: A Love Odyssey" over five weeks at the Sacred Heart Cultural Center in Augusta.
- The invitation-only premiere screening of "Asherah: A Love Odyssey" will take place at the Sacred Heart Cultural Center on Friday night.
- After the Augusta premiere, "Asherah: A Love Odyssey" will head to the Cannes Film Festival.
The players
Gary Mazeffa
The filmmaker who wrote the screenplay for "Asherah: A Love Odyssey" and directed the film, which was shot in Augusta.
Sacred Heart Cultural Center
The historic venue in Augusta, Georgia where Mazeffa filmed his movie "Asherah: A Love Odyssey" over a five-week period.
Cannes Film Festival
The prestigious international film festival in Cannes, France where "Asherah: A Love Odyssey" will be screened after its premiere in Augusta.
What’s next
After the invitation-only premiere screening at the Sacred Heart Cultural Center in Augusta on Friday night, "Asherah: A Love Odyssey" will head to the Cannes Film Festival for its international debut.
The takeaway
The premiere of "Asherah: A Love Odyssey" at the iconic Sacred Heart Cultural Center in Augusta highlights the city's growing reputation as a filming location, drawing productions to its historic architecture and picturesque settings. The film's selection for the prestigious Cannes Film Festival also brings international attention to the local filmmaking community.
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