Clari, Salesloft, and Vidyard Expand Partnership

New integration aims to help revenue teams better understand buyer engagement.

Apr. 9, 2026 at 2:59pm

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A high-end, photorealistic studio still-life photograph featuring a sleek, metallic laptop, a modern desk lamp, and a minimalist wireless mouse, all arranged elegantly on a clean, white seamless background, conceptually representing the integration of sales, marketing, and video engagement data.Integrating video engagement data into sales and revenue platforms empowers teams to make more informed decisions and deliver a better customer experience.Atlanta Today

Clari, a revenue operations platform, has announced an expanded partnership with Salesloft, a sales engagement platform, and Vidyard, a video communication platform. The integration will allow revenue teams to better understand and act on real-time buyer engagement data across multiple channels.

Why it matters

This partnership represents an effort by leading sales and revenue tech companies to provide a more holistic view of the buyer journey, empowering revenue teams to make more informed decisions and improve the overall customer experience.

The details

The expanded integration will allow users to view Vidyard video engagement data directly within the Clari and Salesloft platforms. This will enable sales teams to see when prospects have viewed marketing videos, how long they watched, and other granular engagement metrics. The goal is to help revenue teams better understand buyer behavior and tailor their outreach accordingly.

  • The partnership expansion was announced on April 9, 2026.

The players

Clari

A revenue operations platform that provides data-driven insights to help companies grow faster.

Salesloft

A sales engagement platform that helps sales teams prospect, engage, and close more deals.

Vidyard

A video communication platform that enables businesses to create, share, and track video content.

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What they’re saying

“By integrating Vidyard's video engagement data into Clari and Salesloft, we're giving revenue teams a more complete picture of how their buyers are engaging. This allows them to have more meaningful, personalized conversations that drive pipeline and revenue growth.”

— Tyler Lessard, Chief Video Strategist at Vidyard

The takeaway

This partnership demonstrates the growing importance of data-driven, omnichannel approaches to sales and revenue operations. By unifying engagement data across multiple platforms, revenue teams can make more informed decisions and deliver a better customer experience.