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Billionaire Rick Jackson shakes up Georgia governor's race
Unexpected entry of self-funded healthcare tycoon challenges Trump-backed lieutenant governor Burt Jones
Mar. 14, 2026 at 4:18pm
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Burt Jones, the current lieutenant governor of Georgia and the presumed Republican nominee for governor, is facing an unexpected challenge from billionaire healthcare executive Rick Jackson. Jackson has already poured over $30 million of his own money into a blitz of TV ads, more than any candidate has ever spent in a Georgia gubernatorial primary. This has upended the race, with Jones now clinging to Trump's endorsement as Jackson consciously evokes the former president's style. The contest has become a test of Trump's political influence in a critical battleground state.
Why it matters
The Georgia governor's race is a key contest that could have national implications. Trump's endorsement has been a major factor in Republican primaries, but Jackson's massive self-funding is testing the limits of that influence. The outcome could signal the strength of Trump's hold on the GOP, as well as the role of money in shaping primary elections.
The details
Burt Jones, the current lieutenant governor, was seen as the inevitable Republican nominee for Georgia governor due to his family wealth, political experience, and Trump's endorsement. However, healthcare tycoon Rick Jackson unexpectedly entered the race in February, immediately dumping over $30 million of his own money into TV ads - more than any previous Georgia gubernatorial candidate. Jackson's lavish spending and conscious evocation of Trump's style have upended the race, forcing Jones to cling to the former president's endorsement. The contest has become a test of Trump's political sway, as the president's record in Georgia has been shaky, failing to dislodge the current governor and backing a losing Senate candidate in 2022. Jones is trying to counter Jackson by questioning his 'Make America Great Again' credentials, noting his history of donating to Republicans other than Trump. But Jackson has filed a defamation lawsuit in response, and his massive spending has already crowded out Jones and the other top Republican candidates.
- In February 2026, Rick Jackson unexpectedly entered the Georgia governor's race.
- On February 19, 2026, former President Donald Trump endorsed Burt Jones at an event in Rome, Georgia.
- On February 4, 2026, Rick Jackson launched his campaign at his custom-built office park in Alpharetta, Georgia.
The players
Burt Jones
The current lieutenant governor of Georgia and the presumed Republican nominee for governor, who is now facing an unexpected challenge from billionaire Rick Jackson.
Rick Jackson
A billionaire healthcare executive who unexpectedly entered the Georgia governor's race in February 2026, immediately dumping over $30 million of his own money into TV ads.
Donald Trump
The former president of the United States, who has endorsed Burt Jones in the Georgia governor's race.
What they’re saying
“I saw a so-called front-runner who was as weak as can be and as lazy as the day is long. Really, he wants the title of governor, but not the job.”
— Rick Jackson, Gubernatorial Candidate (wbal.com)
“Burt Jones has been here and been with you and been with me right from the beginning.”
— Donald Trump (wbal.com)
What’s next
The judge in the case will decide on Tuesday whether or not to allow Burt Jones to continue spending from his leadership committee, which could help maintain Rick Jackson's financial advantage.
The takeaway
The Georgia governor's race has become a high-stakes test of Donald Trump's political influence, as the former president's endorsement of Burt Jones is being challenged by the massive self-funding of his opponent Rick Jackson. The outcome could signal the limits of Trump's sway over the Republican Party in a crucial battleground state.
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