Atlanta Artist Designs Iconic FIFA World Cup Poster

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Atlanta-based artist José Hadathy has been commissioned to design the official poster for the 2026 FIFA World Cup, which will be partially hosted in the city. Hadathy's colorful and symbolic artwork is set to be unveiled at a special event during the 2025 U.S. International Poster Biennial, where he will discuss the creative process behind capturing Atlanta's culture, history, and aspirations in a single iconic image.

Why it matters

As one of the host cities for the 2026 FIFA World Cup, Atlanta has a unique opportunity to showcase its identity on a global stage through the tournament's official poster design. Hadathy's work will serve as a visual ambassador for the city, shaping perceptions and stoking civic pride among Atlantans and international audiences alike.

The details

Hadathy's poster design is expected to incorporate elements of Atlanta's rich history, vibrant arts scene, and diverse communities. The artist will discuss how he used illustration, typography, symbolism, and storytelling to translate the city's unique character into a single powerful image that will be seen by millions around the world.

• The event featuring Hadathy will take place on March 12, 2026 during the 2025 U.S. International Poster Biennial.
• The 2026 FIFA World Cup will be partially hosted in Atlanta.

What’s next

The official 2026 FIFA World Cup poster designed by José Hadathy is expected to be unveiled at the 2025 U.S. International Poster Biennial event in Atlanta.