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Burger King Kicks Off Daylight Saving Time with Free Food Deals
BK offers Royal Perks members a new free breakfast item each day from March 8-14 with a $3 minimum purchase.
Published on Mar. 8, 2026
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Burger King is hosting 'Perks Week' from March 8-14, 2026, offering Royal Perks members a different free breakfast item each day with a $3 minimum purchase. The deals include a free Burrito Jr., Croissan'wich, Medium Iced Coffee, French Toast Sticks, Large Hash Browns, Sausage, Egg & Cheese Biscuit, and either a Hershey's Sundae Pie or Cinnamon Apple Pie on Pi Day.
Why it matters
Burger King's Perks Week promotion is aimed at helping customers adjust to the time change from Daylight Saving Time by offering free breakfast items to get them through the morning. This is part of BK's ongoing efforts to drive loyalty and engagement with its Royal Perks rewards program.
The details
To redeem the daily Perks Week deals, Royal Perks members must check the 'Offers' tab in the BK app each day, select 'Add to Mobile Order' or 'Redeem in Restaurant', and place their order only on the BK app or website. The free items are available during breakfast hours, except for the Pi Day deal which is available all day.
- The Perks Week promotion runs from March 8-14, 2026.
- The free breakfast items are available daily from opening (varies by location) to 10:30 a.m., except for the Pi Day deal on March 14 which is available all day.
The players
Burger King
A major fast-food restaurant chain known for its flame-grilled Whopper burgers and breakfast menu.
Royal Perks
Burger King's customer loyalty program that offers members exclusive deals and rewards.
The takeaway
Burger King's Perks Week promotion is a creative way to help customers adjust to the time change from Daylight Saving Time by offering free breakfast items. This type of loyalty-building initiative can help drive customer engagement and repeat business for the fast-food chain.
