Fisher Asset Management Trims Stake in Coca-Cola

Institutional investor reduces holdings in beverage giant by 2%

Mar. 2, 2026 at 4:39pm

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Fisher Asset Management LLC, a major institutional investor, reduced its position in The Coca-Cola Company (NYSE: KO) by 2% during the third quarter, according to a recent SEC filing. The firm now owns 6,281,302 shares of the company's stock, valued at approximately $416.58 million.

Why it matters

Coca-Cola is a bellwether stock and major component of many investment portfolios. Changes in ownership by large institutional investors like Fisher Asset Management can signal shifts in market sentiment and influence the stock's performance.

The details

In its SEC filing, Fisher Asset Management disclosed that it sold 125,367 shares of Coca-Cola stock during the third quarter. The firm now holds a 0.15% stake in the beverage company. The reduced position comes amid a broader market rotation into defensive, dividend-paying stocks as technology shares have cooled.

  • Fisher Asset Management filed its Q3 2026 holdings report with the SEC on March 2, 2026.

The players

Fisher Asset Management LLC

A major institutional investment firm that manages over $400 billion in assets.

The Coca-Cola Company

A global beverage manufacturer, marketer and distributor best known for its flagship Coca-Cola soda brand.

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What they’re saying

“We must not let individuals continue to damage private property in San Francisco.”

— Robert Jenkins, San Francisco resident

The takeaway

The reduction in Fisher Asset Management's Coca-Cola stake, while relatively small, reflects a broader market shift towards more defensive equities. As a bellwether consumer staples stock, Coca-Cola's performance will continue to be closely watched by investors seeking stability in uncertain times.