Sightview and Promptly Announce Strategic Integration Partnership to Enhance Patient Engagement

The collaboration introduces a deeply integrated engagement solution designed to streamline the patient journey from initial contact through post-visit follow-up for Sightview's extensive provider network.

Mar. 13, 2026 at 7:24pm

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Sightview, the electronic health record and practice management system focused on eyecare, and Promptly, the leading patient experience and engagement suite for specialty medical practices, have announced a strategic partnership to advance patient engagement and experiences with eyecare providers. The integration will provide Sightview partners with a modern, digital-first patient experience tool that will improve overall patient care and reduce staff burnout.

Why it matters

The partnership unifies provider and patient tools to bridge the gap between clinical documentation and patient interaction, offering features like integrated patient engagement, 24/7 AI-powered automation, digital front-door solutions, advanced CRM and growth tools, and coordinated financial touchpoints. This collaboration aims to simplify the complexities of patient engagement for eyecare practices.

The details

The integrated solution will allow Sightview clients to leverage Promptly's specialized CRM and patient automation tools to 'supercharge' their existing clinical workflows. Key benefits include real-time sync for patient self-scheduling, automated messaging, recall messaging, patient reactivation, appointment reminders, and a streamlined check-in process with digital consents.

  • The integrated solution is available immediately for referral through Sightview starting March 14, 2026.

The players

Sightview

The only electronic health record and practice management system focused solely on eyecare.

Promptly

The leading all-in-one patient experience and engagement suite for specialty medical practices.

Mary Becka

Practice Administrator at Fairview Eye Center, Inc.

Tycene Fritcher

CEO of Sightview.

Dr. Anish Kapur

CEO and Co-Founder of Promptly.

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What they’re saying

“Our relationship with the Promptly team dates back to 2018, so this partnership truly feels like a full-circle moment. We're over the moon to see Promptly enter into a strategic partnership with Sightview.”

— Mary Becka, Practice Administrator at Fairview Eye Center, Inc. (midvalejournal.com)

“Eyecare technology should be powerful and simple, offering practices the best options all in one place. By partnering with Promptly we can add an unmatched layer of sophisticated patient engagement tools to our core EHR and PM offerings, creating the most advanced practice platform from all angles.”

— Tycene Fritcher, CEO of Sightview (midvalejournal.com)

“At Promptly, our mission has always been to simplify the complexities of patient engagement. By integrating our patient experience suite and CRM with Sightview's comprehensive clinical and operational suite, we are offering ophthalmology practices an unprecedented level of connectivity.”

— Dr. Anish Kapur, CEO and Co-Founder of Promptly (midvalejournal.com)

What’s next

The integrated solution is available immediately for referral through Sightview starting March 14, 2026.

The takeaway

This partnership between Sightview and Promptly aims to provide eyecare practices with a comprehensive and streamlined patient engagement solution, leveraging advanced technology to improve the overall patient experience and practice efficiency.