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Braves to Launch BravesVision for Local TV Broadcasts
New in-house TV network will air over 140 games starting in 2026 season
Feb. 24, 2026 at 10:10pm
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The Atlanta Braves have announced that they will launch their own local television network, BravesVision, to broadcast more than 140 games per season starting in 2026. The team will oversee the production, sales, marketing, and distribution of the telecasts, rather than having the broadcasts produced by Major League Baseball like some other teams. Braves president and CEO Derek Schiller said the move will allow the team to present games in new and innovative ways and expand their storytelling capabilities across all platforms.
Why it matters
This move gives the Braves more control over their local TV broadcasts and allows them to tailor the coverage and presentation to their specific fanbase. It also marks a shift away from the traditional regional sports network model, as more teams look to bring their media rights in-house.
The details
The Braves will oversee all aspects of the BravesVision telecasts, including production, sales, marketing, and distribution. The network will be available on cable, satellite, and streaming services, as well as on MLB's streaming platform. A select number of games will also be available for free on Gray Media's network of TV stations in Atlanta and the Southeast.
- The BravesVision network will launch at the start of the 2026 MLB season.
The players
Derek Schiller
President and CEO of the Atlanta Braves.
Gray Media
A media company that will carry a select number of Braves games for free on its network of TV stations in Atlanta and the Southeast.
What they’re saying
“Generations of Braves fans were raised watching games on a network that shared ownership with the baseball team. With BravesVision, we believe that we can present Braves baseball in new and innovative ways allowing us to expand and elevate our storytelling capabilities across all of our platforms.”
— Derek Schiller, President and CEO, Atlanta Braves (Associated Press)
What’s next
The Braves are finalizing deals to partner with cable, satellite, and streaming services to distribute BravesVision. A select number of games will be available for free on Gray Media's network of TV stations in Atlanta and the Southeast, with those games to be announced before the 2026 season.
The takeaway
The launch of BravesVision represents a growing trend in professional sports of teams taking more control over their local media rights and broadcasts. This shift allows the Braves to tailor the coverage and presentation to their specific fanbase and explore new ways to engage with supporters across multiple platforms.
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