AI Platform Helps Homebuyers Skip Realtor, Save on Commissions

Homa, an AI-powered home buying platform, allows buyers to search, tour, and purchase homes without a realtor, potentially saving thousands in commissions.

Jan. 28, 2026 at 1:31pm

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An AI-powered home buying platform called Homa is enabling people to purchase homes without the use of a traditional real estate agent. Homa allows buyers to search MLS listings, schedule home tours, and make offers all through the platform's AI technology, potentially saving them thousands in realtor commissions. While some critics argue buyers may miss out on an agent's expertise, Homa provides a human broker to guide the process and claims to rebate most of the commission savings back to the buyer.

Why it matters

The rise of AI-powered home buying platforms like Homa represents a shift in the traditional real estate industry, potentially disrupting the role of realtors and offering consumers a more affordable path to homeownership. This trend could have broader implications for the housing market and the commissions earned by real estate agents.

The details

Homa's platform allows buyers to search for homes, schedule tours, and make offers all without signing with a realtor. The company pays a network of agents an hourly fee to show homes to Homa clients. When it comes time to make an offer, Homa provides AI-generated pricing analysis and a human broker to negotiate on the buyer's behalf. Homa then rebates most of the commission it would have paid a buyer's agent, typically around 3% of the home's sale price, back to the buyer, charging only a $2,000 fee.

  • Homa is currently available in Florida and has plans to expand to Texas and other states soon.
  • Homa was founded in 2023 and launched its AI-powered home buying platform in 2025.

The players

Homa

An AI-powered home buying platform that enables people to purchase homes without the use of a traditional real estate agent.

Arman Javaherian

The CEO and co-founder of Homa.

DJ

A first-time homebuyer in Tampa, Florida who used Homa's platform to purchase a $420,000 home, saving around $10,500 in commission fees.

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What they’re saying

“I am excited. I love the backyard. That's a big selling point for me.”

— DJ, Homebuyer

“When you want to schedule a tour, we have a network of agents that get you into the home. We pay them a certain fee hourly to do that.”

— Arman Javaherian, CEO and Co-founder of Homa

“We offer a human broker that reviews the offer for you, that negotiates with the seller's side for you, that reviews the contract, and helps you with closing, negotiating, with title, escrow, and lenders.”

— Arman Javaherian, CEO and Co-founder of Homa

“On a $500,000 home, a 3% commission would be about $15,000. That's what a seller would pay the buyer's agent. We capture that because we act as the agent. And during closing, we rebate all of that back to the buyer, less our $2000 fee.”

— Arman Javaherian, CEO and Co-founder of Homa

“They kind of walk you through step-by-step. They have a checklist of what you're going to go through.”

— DJ, Homebuyer

What’s next

Homa plans to expand its AI-powered home buying platform to Texas and other states beyond Florida in the near future.

The takeaway

The rise of AI-powered home buying platforms like Homa represents a significant shift in the traditional real estate industry, potentially disrupting the role of realtors and offering consumers a more affordable path to homeownership. While some critics argue buyers may miss out on an agent's expertise, these platforms aim to provide a balance of technology and human guidance to streamline the home buying process and save buyers thousands in commission fees.