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Original 'Magnum, P.I.' Ferrari headed for auction
The iconic 1979 Ferrari 308 GTS from the hit TV show will be sold at no reserve.
Mar. 30, 2026 at 7:14pm
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The legendary Ferrari 308 GTS from the hit TV series 'Magnum, P.I.' will soon cross the auction block, offering collectors a chance to own a piece of classic Hollywood automotive history.Palm Beach TodayThe original 1979 Ferrari 308 GTS driven by Tom Selleck's character Thomas Magnum in the hit 1980s TV series 'Magnum, P.I.' is headed to the auction block. The classic sports car, which appeared in the show's pilot episode and other early seasons, will be offered at the Barrett-Jackson Palm Beach auction in April with no reserve price.
Why it matters
The 'Magnum, P.I.' Ferrari has become an iconic piece of pop culture history, representing the show's blend of action, mystery, and Hawaiian scenery. As one of the most recognizable TV cars of all time, the auction of this vehicle is sure to draw significant interest from car collectors and 'Magnum' fans alike.
The details
The Ferrari 308 GTS was the primary vehicle driven by Tom Selleck's character Thomas Magnum throughout the first few seasons of the hit 1980s TV series 'Magnum, P.I.' The car, finished in a distinctive red color, appeared in the show's pilot episode as well as numerous other early episodes. It has been meticulously maintained over the years and is now headed to the Barrett-Jackson Palm Beach auction in April, where it will be sold at no reserve price.
- The 'Magnum, P.I.' Ferrari 308 GTS will be auctioned off in April 2026 at the Barrett-Jackson Palm Beach event.
The players
Magnum, P.I.
A popular 1980s TV series starring Tom Selleck as a private investigator living in Hawaii.
Ferrari 308 GTS
The iconic red sports car driven by the main character Thomas Magnum in the 'Magnum, P.I.' TV series.
Barrett-Jackson
A renowned automotive auction company that will be hosting the sale of the 'Magnum, P.I.' Ferrari in Palm Beach, Florida.
What they’re saying
“This is an incredible opportunity for any car collector or 'Magnum' fan to own a piece of television history.”
— Craig Jackson, Chairman and CEO of Barrett-Jackson
The takeaway
The auction of the original 'Magnum, P.I.' Ferrari 308 GTS represents the enduring popularity of the classic 1980s TV series and the lasting impact of its iconic vehicles on pop culture. This is a rare chance for enthusiasts to own a piece of television history.
