Three Dog Brands Wins 2nd Place at Global Pet Expo for Cheezie Yips™

Cheezie Yips™ crackers earn Best New Dog Food & Treat award from APPA.

Mar. 30, 2026 at 2:36pm

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A high-end, photorealistic studio still-life photograph featuring a stack of premium, artisanal dog treat crackers in a neutral, earthy color palette arranged elegantly on a clean, white seamless background with sharp, dramatic studio lighting and deep shadows.Three Dog Brands' award-winning Cheezie Yips™ crackers exemplify the company's commitment to creating premium, humanized pet treats that celebrate the special bond between pets and their owners.Today in Orlando

Three Dog Brands, the maker of Three Dog Bakery® treats, has won second place in the New Product Showcase at Global Pet Expo for its Cheezie Yips™ crackers. The treats were awarded Best New Dog Food & Treat by the American Pet Products Association (APPA), selected from hundreds of entries.

Why it matters

This recognition highlights Three Dog Brands' leadership in the rapidly growing humanized pet-treats category, as the company continues to deliver innovative, high-quality products that resonate with today's pet parents.

The details

Cheezie Yips™ with Cheddar Cheese exemplifies Three Dog Brands' commitment to creating delicious, thoughtfully crafted Three Dog Bakery® treats made with real ingredients and baked with love. Designed to meet evolving consumer demand for premium and indulgent pet products, this innovation reflects the brand's focus on quality, creativity, and the deep bond between pets and their people.

  • The awards were announced at Global Pet Expo in Orlando, FL on March 30, 2026.
  • Three Dog Brands has been a pioneer in the humanized pet-treats category for years.

The players

Three Dog Brands, LLC

The company behind the award-winning Three Dog Bakery® treats, focused on creating delicious and thoughtfully crafted pet products that celebrate the bond between pets and their owners.

Kristi Ross

The CEO of Three Dog Brands, who expressed the company's honor at being recognized by APPA at Global Pet Expo.

American Pet Products Association (APPA)

The leading trade association serving the interests of the pet products industry, which awarded Three Dog Brands' Cheezie Yips™ as the Best New Dog Food & Treat at Global Pet Expo.

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What they’re saying

“We are honored to be recognized by APPA at Global Pet Expo, and it reinforces our mission to create treats that bring joy to dogs and celebrate the special connection they share with their families.”

— Kristi Ross, CEO of Three Dog Brands

What’s next

Three Dog Brands plans to continue innovating and delivering high-quality, humanized pet treats that meet the evolving demands of today's pet parents.

The takeaway

Three Dog Brands' Cheezie Yips™ win at Global Pet Expo demonstrates the company's leadership in the growing premium pet treats market, as it continues to create products that celebrate the special bond between pets and their owners.