Jessica Doren, 39, Leads Experiential Production at IHEARTCOMIX

The BizBash 40 Under 40 honoree is recognized for her work on award-winning projects and growing the IHEARTCOMIX brand.

Mar. 30, 2026 at 8:27pm

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A high-end, photorealistic studio still-life photograph featuring a collection of polished, geometric objects arranged elegantly on a clean, monochromatic background, conceptually representing the abstract concepts of experiential marketing, event production, and creative leadership.A thoughtfully curated collection of premium objects symbolizes the creative leadership and strategic vision that have propelled Jessica Doren's career in experiential marketing.Today in Miami

Jessica Doren, 39, is the head of experiential and production for IHEARTCOMIX, a New York-based company. She has been recognized as one of BizBash's 40 Under 40 for 2026, with a nomination highlighting her leadership on projects like the Overnightmare activation for Peacock and the Olivia Rodrigo GUTS World Tour bus fan experience.

Why it matters

Doren's career journey showcases the value of adaptability and diverse experience in the experiential marketing industry. Her ability to blend creativity with business objectives has allowed her to thrive in both agency and brand-side roles, ultimately leading to her current position overseeing large-scale projects and teams at IHEARTCOMIX.

The details

Doren began her career producing events at the University of Florida and then moved to New York, where she gained valuable experience through freelance work. This exposure to various teams, budgets, and creative approaches taught her how to quickly adapt and problem-solve in fast-paced environments. Doren later transitioned into in-house roles at brands, where she gained insight into brand strategy and audience engagement. These experiences helped sharpen her leadership approach and balance creativity with business objectives. At IHEARTCOMIX, Doren now leads projects from ideation through execution, creating immersive experiences that feel intentional, impactful, and deeply connected to the audiences they serve.

  • Doren began her career producing events at the University of Florida.
  • After graduating, Doren moved to New York and worked as a freelancer.
  • Doren later transitioned into in-house roles at brands.
  • Doren joined IHEARTCOMIX as the head of experiential and production.

The players

Jessica Doren

A 39-year-old head of experiential and production for IHEARTCOMIX, a New York-based company.

IHEARTCOMIX

A New York-based company where Doren currently works as the head of experiential and production.

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What’s next

Doren is passionate about mentoring and empowering the next generation of event producers, helping them find their voice, take creative risks, and build the skills to lead in the ever-evolving experiential marketing industry. She is also focused on pushing the boundaries of experiential storytelling, exploring new ways to create immersive, memorable, and culturally resonant experiences.

The takeaway

Doren's career journey highlights the value of adaptability, diverse experience, and the ability to balance creativity with business objectives in the experiential marketing industry. Her leadership at IHEARTCOMIX showcases how these skills can be leveraged to create impactful, audience-centric experiences.