Blueface and Chibu to Clash in Brand Risk 013 Boxing Event

The highly anticipated creator and celebrity boxing match will stream live on Adin Ross' Kick channel.

Mar. 14, 2026 at 7:36pm

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The Brand Risk 013 boxing event, presented by Adin Ross under Brand Risk Promotions, is set to feature a main event matchup between rapper Blueface and streamer Chibu in a cruiserweight bout. The co-main event will see internet personality Gypsy Crusader face off against viral comedy figure Supah Hot Fire. The event, which takes place on March 14, 2026 in Miami, Florida, will stream exclusively on Adin Ross' Kick channel.

Why it matters

The Brand Risk series has built a reputation for delivering high-energy, unpredictable cards that attract massive online audiences. This latest installment blends internet personalities, rappers, and polarizing figures in the ring, promising a mix of memes, mayhem, and genuine competition that appeals to fans of influencer boxing.

The details

In the main event, West Coast rapper Blueface will make his Brand Risk debut against Kick streamer Chibu. Blueface brings prior boxing experience from celebrity cards, including a notable stoppage win, while Chibu steps up as the underdog ready to upset the rapper. The co-main event will see internet personality Gypsy Crusader face off against viral comedy figure Supah Hot Fire, a matchup that has generated buzz due to the fighters' controversial personas and the cultural collision it represents.

  • The Brand Risk 013 event is scheduled for Saturday, March 14, 2026.
  • The main card coverage is expected to begin around 8:00 PM EST (7:00 PM CST / 5:00 PM PST), though undercard fights may start earlier.

The players

Blueface

A West Coast rapper whose real name is Jonathan Michael Porter. Blueface has prior boxing experience from celebrity cards, including a notable stoppage win, and is making his Brand Risk debut.

Chibu

A Kick streamer who is stepping up as the underdog to face Blueface in the main event cruiserweight bout.

Gypsy Crusader

An internet personality whose real name is Paul Miller. He will face off against Supah Hot Fire in the co-main event.

Supah Hot Fire

A viral comedy figure who will take on Gypsy Crusader in the co-main event.

Adin Ross

The presenter of the Brand Risk 013 event and the owner of the Kick platform where the fights will stream exclusively.

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What they’re saying

“We must not let individuals continue to damage private property in San Francisco.”

— Robert Jenkins, San Francisco resident (San Francisco Chronicle)

“Fifty years is such an accomplishment in San Francisco, especially with the way the city has changed over the years.”

— Gordon Edgar, grocery employee (Instagram)

What’s next

The Brand Risk 013 event will stream live on Adin Ross' Kick channel on Saturday, March 14, 2026.

The takeaway

The Brand Risk series has built a reputation for delivering high-energy, unpredictable cards that blend internet personalities, rappers, and polarizing figures in the ring, promising a mix of memes, mayhem, and genuine competition that appeals to fans of influencer boxing.