Oceania Cruises Launches New Referral Program for Loyal Customers

Oceania Club Ambassador Program Rewards Members and New Guests with Exclusive Savings

Published on Feb. 25, 2026

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Oceania Cruises, a leading luxury cruise line, has announced the launch of its new Oceania Club Ambassador Program, a referral initiative that rewards loyal Oceania Club members for sharing their passion for the brand with friends and family. Under the program, both the referring member and the new guest will receive $200 in savings when the new guest books their first Oceania Cruises voyage.

Why it matters

The Oceania Club Ambassador Program is designed to incentivize Oceania's loyal customer base to introduce the brand to new potential customers, leveraging word-of-mouth marketing to drive growth. By offering exclusive savings to both the referring member and the new guest, Oceania is aiming to foster a sense of community and shared discovery among its customer base.

The details

The Oceania Club Ambassador Program allows Oceania Club members to refer friends and family who are new to the cruise line. Both the referring member and the new guest will receive a $200 Future Cruise Credit that can be applied to existing or future reservations. To qualify, the referred guest must complete the Ambassador Referral Form on the Oceania Cruises website within 14 days of making their deposit. The program is intended for personal referrals only, and solicitation to the general public or via social media is prohibited.

  • The Oceania Club Ambassador Program was announced on February 25, 2026.

The players

Oceania Cruises

A leading culinary- and destination-focused luxury cruise line.

Oceania Club

Oceania Cruises' loyalty program for its most frequent guests.

Jason Montague

Chief Luxury Officer of Oceania Cruises.

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What they’re saying

“The Oceania Club Ambassador Program invites Oceania Club members to introduce new guests to the intimate luxury, immersive itineraries and genuine hospitality that define an Oceania Cruises voyage.”

— Jason Montague, Chief Luxury Officer of Oceania Cruises (PRNewswire)

What’s next

The Oceania Club Ambassador Program is now available for Oceania Club members to refer their friends and family. The program will continue to be promoted by Oceania Cruises as a way to grow its customer base and reward its loyal customers.

The takeaway

Oceania Cruises' new Oceania Club Ambassador Program demonstrates the company's commitment to fostering a strong sense of community and loyalty among its customer base. By offering exclusive savings to both referring members and new guests, Oceania is incentivizing word-of-mouth marketing and creating a mutually beneficial program that could help drive growth for the brand.