Dubai's Perfumes Capital Launches Luxury Fragrances in Miami

The House of Emper brand makes a glamorous U.S. debut with an exclusive event showcasing eight premium scent collections.

Published on Feb. 18, 2026

Got story updates? Submit your updates here. ›

Dubai-based luxury fragrance brand Perfumes Capital, from the House of Emper, officially launched in the United States with an exclusive event in Miami. The high-profile gathering unveiled eight meticulously crafted perfume collections, including Asalet, Imperial Touch, Monalisa, and more, designed to embody individuality, elegance, and contemporary expression. Hosted at Sexy Fish Miami, the launch marked a significant milestone for Perfumes Capital as it entered the U.S. market with a strong statement of luxury, craftsmanship, and modern sophistication.

Why it matters

The launch of Perfumes Capital in the U.S. represents the brand's ambition to shape the future of global perfumery through innovation, storytelling, and unforgettable experiences. As a luxury fragrance concept from the renowned House of Emper, the brand's debut in Miami highlights the city's growing influence as a key destination for luxury brand introductions in the United States.

The details

The Perfumes Capital launch event in Miami brought together a curated audience of global influencers, fragrance enthusiasts, media professionals, and key figures from the beauty and lifestyle industries. Guests experienced a sensorial journey through curated scent discovery sessions, ambient music, and visually striking brand moments that brought the Perfumes Capital philosophy to life. Throughout the evening, attendees engaged with the collection and shared their impressions across social platforms, amplifying the brand's reach and reinforcing the global appeal of the launch.

  • The Perfumes Capital launch event was held on January 26, 2026.
  • The brand officially made its United States debut with the Miami launch event.

The players

Perfumes Capital

A luxury fragrance brand from the House of Emper in Dubai, making its debut in the United States.

House of Emper

A Dubai-based perfume house known for its international presence and commitment to quality, representing and distributing Perfumes Capital in the United States.

Mr. Azhar Akbar Mun

The CEO of the House of Emper, Dubai, who shared the brand's vision for the U.S. launch.

Mr. Athar Abbas

The representative of Elegance Distributors Inc., who will lead Perfumes Capital's market expansion, retail presence, and strategic partnerships across the United States.

Sexy Fish Miami

The venue that hosted the exclusive Perfumes Capital launch event, offering an immersive setting that complemented the brand's refined yet daring character.

Got photos? Submit your photos here. ›

What they’re saying

“Miami represents bold energy, cultural diversity, and modern luxury—values that align seamlessly with Perfumes Capital. Launching here allows us to connect with a global audience that appreciates refined craftsmanship and expressive fragrances.”

— Mr. Azhar Akbar Mun, CEO, House of Emper, Dubai

What’s next

Perfumes Capital's U.S. launch in Miami sets the foundation for the brand's global expansion, positioning it as a modern luxury fragrance destination inspired by Dubai and embraced worldwide.

The takeaway

The launch of Perfumes Capital in Miami highlights the brand's ambition to shape the future of global perfumery through innovation, storytelling, and unforgettable experiences, as it brings its refined craftsmanship and expressive fragrances to a discerning U.S. audience.